Product Marketing Manager

Bilberry; Bergen; Hybrid; NOK 600,000 - 800,000; Full time

Job summary

A travel tech company is seeking a Product Marketing Manager to shape their marketing function. The role involves bridging product and marketing teams to create engaging content and initiatives that resonate with customers. Required qualifications include a marketing degree and strong writing skills. Preference for candidates based in Bergen or Svolvær. Apply by November 17.

Qualifications

• Fluency in English with strong writing skills.
• Experience in content creation and campaigns.
• Ability to measure performance and iterate based on insights.

Responsibilities

• Define and connect communications with customers.
• Translate product insights into engaging communication.
• Develop initiatives to drive awareness in the travel tech industry.

Skills

Fluent in English

Strong writing/copywriting skills

Storytelling skills

Curiosity about measuring performance

Education

Marketing degree or relevant certifications

Tools

Google Analytics

HubSpot

SEO

Copywriting

Job description

From the docks of Lofoten, Bilberry has grown into a tech company helping travel businesses across Norway work smarter.

We are now creating a new marketing function — and this is one of the key roles shaping its direction. Join us to tell Bilberry’s story, engage our audience, and create real impact for our customers.

Your Role

This is a newly established position in the new marketing unit reporting to the COO. You will join a small, highly capable marketing team of two, working closely with a fellow Marketing Manager who knows Bilberry’s journey, brand, and product inside out. Together, you’ll define how we communicate, position, and connect with our customers.

As Product Marketing Manager, you will play a central role in building the bridge between our product and marketing teams. You’ll translate product insights into clear, engaging communication that resonates with customers and the wider travel tech community.

Working across messaging, content, and engagement, you’ll develop initiatives that establish Bilberry as a trusted voice in the travel tech industry, drive awareness, and generate customer interest. This is a hands‑on role with room to take ownership, explore new ideas, and shape how we engage our audience.

Qualifications & Experience

Required:

• Marketing degree or relevant, recent professional certifications
• Fluency in English and strong writing/copywriting skills, enabling the creation of high-quality content that engages and connects with customers
• Strong storytelling skills, with experience in content creation, SEO, campaigns, or website optimization
• Curiosity about measuring performance and iterating based on insights

Highly valued:

• Experience or familiarity with the travel industry, providing insight into customers’ world and challenges
• Additional certifications, such as Google Analytics, HubSpot, SEO, or copywriting
• Most importantly, you should thrive on this type of work, with the drive to bring ideas to life and see them through to meaningful impact

Why Bilberry

We are rooted in the travel industry and focused on creating tools that help travel businesses thrive. Here, you will have the space to be creative, take ownership, and build something meaningful.

Bilberry is an open, curious, and welcoming company with room for different perspectives and personalities. We are fully digital, which gives our employees flexibility in where they work from — but we also truly enjoy meeting and collaborating in our offices. Our main office is in Svolvær, with smaller offices in Bergen and Oslo.

For this role, we see you preferably working from Bergen or Svolvær, where you can be close to the teams you’ll collaborate most with.

We look forward to hearing from you — please submit your application by November 17.