Performance Marketing Strategist - Remote

Innovasjon Norge

Oslo

Hybrid

NOK 540,000 - 700,000

Part time

3 days ago

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Benefits offered by this job

Fleksitid

Delvis hjemmekontor

Gode pensjons- og forsikringsordninger

Job summary

Innovasjon Norge i Oslo søker en dedikert markedsføringsspesialist for å lede performance marketing-innsatsen. Du vil utvikle og implementere strategier for internasjonale målgrupper og være ansvarlig for optimalisering av kampanjer på tvers av digitale kanaler.

Du har minimum to års erfaring innen digital markedsføring med fokus på performance, samt kjennskap til verktøy som Meta Ads Manager og Google Analytics. Arbeidsstedet er hybrid og inkluderer delvis hjemmekontor.

Qualifications

Minimum two years of experience in digital marketing, with a focus on performance marketing.
Proven results in optimizing campaigns in digital channels.
Understanding of SEO optimization of content.

Responsibilities

Develop and implement performance marketing strategies to attract and engage international audiences.
In-house advertising on Meta and TikTok.
Continuously optimize campaigns using analytics and A/B testing.
Advise colleagues within the team and Visit Norway.
Collaborate with external agencies to develop tailored ad material and targeted content.
Utilize advanced audience segmentation and CRM insights to drive effective marketing.
Monitor and analyze always-on activities in Visit Norway's social channels and in-house campaigns, generating insights for strategic decisions.
Stay updated on the latest trends in performance marketing and propose new methods and tools.
Content and community management.