Marketing Performance Analyst

ColliCare Group; Oslo; On-site; NOK 600,000 - 800,000; Full time

Benefits offered by this job

Office in Vestby

Job summary

ColliCare Group is seeking a Marketing Performance Analyst to turn data into actionable growth insights across international markets. You will optimize campaigns, build automated dashboards, and translate complex data into business impact.

You’ll partner with marketing and sales to enhance digital presence and ROI, based in Vestby, Norway, with a growing international scope. You will bring 2–4 years in marketing analytics, strong SQL/Excel skills, GA4 experience, and a passion for data-driven

Qualifications

• Bachelor's degree or equivalent work experience in marketing analytics, data analytics, or related field.
• Strong understanding of digital marketing and marketing metrics.
• Experience with SQL, Excel, GA4, and CRM platforms.
• Proven ability to build dashboards in Looker Studio or BI systems.
• Familiarity with multi-touch attribution and ROAS/CPA metrics.
• Certifications in Google Analytics and major advertising platforms.

Responsibilities

• Monitor, test, and optimize daily performance metrics across all marketing channels.
• Clean, organize, and synthesize large marketing datasets from multiple platforms.
• Design and maintain automated dashboards; perform ROI calculations.
• Translate technical data into clear insights for growth opportunities.
• Develop target audiences and personalization in campaigns.
• Identify low performing conversions and evaluate A/B tests.
• Recommend strategic budget shifts toward high-performing segments.
• Collaborate with marketing and sales to execute campaigns and automations.

Skills

Digital marketing

SQL

Excel

Data visualization

Attribution modeling

ROAS metrics

A/B testing

Google Analytics Certification

Education

Bachelor's degree in Marketing, Statistics, Data Analytics, Economics, or related work experience

Tools

GA4

Salesforce Marketing

Looker Studio

CRM systems

Job description

Are you passionate about turning data into decisions and insights into growth? Do you enjoy uncovering what drives marketing performance and using analytics to optimize results across channels and markets? If so, you might be the Marketing Performance Analyst we are looking for.

We are seeking a curious, analytical, and commercially minded professional who thrives at the intersection of marketing, technology, and data. You are naturally driven by numbers, but you also understand the business stories behind them. You enjoy creating meaningful reports, and helping teams make smarter decisions based on facts rather than assumptions.

In this role, you will become a key contributor to our international marketing team, helping us improve campaign performance, strengthen our digital presence, and maximize the return on our marketing investments. You will work closely with colleagues across marketing and sales with transforming complex data into clear insights that create real business value.

Key responsibilities

• Campaign and communication optimization: Monitor, testing and optimizing daily performance metrics across all marketing channels (organic and paid search, social media, newsletters and other relevant channels)
• Data management: Clean, organize, and synthesize large marketing datasets from multiple platforms
• Reporting & dashboards: Design and maintain automated performance dashboards using BI tools. ROI calculations.
• Cross-functional collaboration: Translate technical data into clear insights for actionable ideas for growth and improvement.
• Segmentation: Develop target audiences and personalization of customer communications
• Analysis; Identifying low performance conversions and evaluate A/B tests.
• Budget allocation: Recommend strategic budget shifts toward high-performing audience segments and assist in finding new growth opportunities.
• Teamwork & cooperation; Participate in planning and execution of marketing activities, marketing automations and tasks. Always focusing on growth and improving results.

Required qualifications and background

• Strong understanding of digital marketing
• Bachelor’s degree in Marketing, Statistics, Data Analytics, Economics, or a related work experience.
• 2–4 years of experience in marketing analytics, digital marketing, or business intelligence.
• Proficiency in SQL, Microsoft Excel, CRM and Google Analytics.
• Hands‑on experience with Google Analytics 4 (GA4), Salesforce Marketing, or similar platforms.
• Proven ability to build dashboards in Looker Studio, or BI-system.
• Strong understanding of core metrics like ROAS, CPA, CTR, conversions etc.
• Experience with advanced data modeling, setting up multi-touch attribution frameworks.
• Certifications in Google Analytics and major ad platforms (Google Ads, Meta).

What can we offer?

• Position in a growing international company, headquartered in Norway.
• Terms according to experience and competence
• Office in Vestby

About ColliCare

ColliCare is an international logistics and supply chain company with its headquarters in Norway and operations across Europe and Asia. We help businesses move goods efficiently through tailored transport, warehousing, customs, and logistics solutions, combining local expertise with a global network.

Our corporate Marketing team plays a central role in strengthening the ColliCare brand, supporting sales growth, and driving customer engagement across all markets. Working closely with colleagues in multiple countries, we develop campaigns, content, digital platforms, and communication activities that position ColliCare as a trusted logistics partner and industry expert.

At ColliCare, you will join a company with ambitious growth plans, a collaborative culture, and a strong entrepreneurial spirit. We value initiative, creativity, and continuous improvement, giving our employees the opportunity to make a visible impact