WE Direct Merchandiser – Omnichannel Growth

Converse; Hilversum; On-site; EUR 70,000 - 100,000; Full time

Job summary

Converse is seeking a consumer-obsessed merchandiser to drive Western Europe Direct assortments across stores and digital platforms. You will translate consumer insights into profitable product strategies, balancing brand priorities with seasonal opportunities.

As an individual contributor reporting to the Merchandising Manager, WE, you will lead seasonal buys, manage assortments, monitor performance metrics, and collaborate with Planning, Allocation, Marketing, Retail and Digital teams to

Qualifications

• Proven experience in merchandising, buying, planning, retail or e-commerce.

Responsibilities

• Build and manage seasonal Direct assortments for Western Europe across stores and digital channels.
• Own the execution of seasonal buys in partnership with Planning and Allocation.
• Own product cuts throughout the seasonal buy process with data-informed decisions.
• Analyze weekly business performance: revenue, margin, traffic, conversion, AOV, sell-through, weeks of supply.
• Use consumer, marketplace and trend insights to shape seasonal product priorities and pricing.
• Collaborate with Marketing, Retail and Digital teams to connect product stories and launches.
• Prepare clear recaps and recommendations for leadership meetings.

Skills

Merchandising

Planning

E-commerce

Retail analytics

Job description

Converse is seeking a consumer-obsessed merchandiser to drive Western Europe Direct assortments across stores and digital platforms. You will translate consumer insights into profitable product strategies, balancing brand priorities with seasonal opportunities.

As an individual contributor reporting to the Merchandising Manager, WE, you will lead seasonal buys, manage assortments, monitor performance metrics, and collaborate with Planning, Allocation, Marketing, Retail and Digital teams to