SEO Specialist

Merkle Italia; Amsterdam; Hybrid; EUR 55,000 - 85,000; Full time

Benefits offered by this job

30 days annual leave

Volunteer day

Pension scheme

Friday events & ski trip

Job summary

Dentsu is seeking an SEO Specialist to strengthen organic visibility for a diverse client portfolio. You will work in a multidisciplinary or own end-to-end projects, coordinating SEO activities and ensuring high-quality execution.

You will guide juniors, contribute to knowledge sharing, and help advance our SEO and AI Search practice within the team. This permanent, full-time role is based in Amsterdam with hybrid working options.

Qualifications

• Experience in SEO consultancy for (inter)national clients.
• Proactive with responsibility and problem-solving.
• Strong analytical and communication skills in English.

Responsibilities

• Set up and execute SEO strategies for multiple clients.
• Coordinate SEO activities with cross-functional teams and guide juniors.
• Deliver client presentations and measure results against proposed activities.
• Oversee implementation of optimizations with development or content teams.
• Contribute to internal knowledge sharing and product development.

Skills

SEO

Client leadership

AI search

Project management

Analytical skills

English communication

Education

HBO/WO degree

Job description

Job Description: Do you have experience in SEO and consultancy and an interest in working at a leading dynamic agency with a diverse range of A-brands? Then we might be looking for you! The Search team at dentsu is looking for a new SEO Specialist. We work for (inter)national clients such as KLM, BSH, and Danone, and our goal is to achieve the best results together with them by setting up a top-notch SEO strategy and execution. We are looking for someone who has already gained experience in the world of SEO has affinity with recent developments around AI search and now wants to take it to the next level by becoming part of an ambitious and driven team of specialists.

The role of SEO Specialist at dentsu

Our primary focus is to strengthen the organic visibility and performance of our clients. As a SEO specialist in our team, you will either collaborate within a multidisciplinary team under the guidance of a Senior or Director or take end-to-end ownership of a client yourself. In both cases, you coordinate the right SEO activities, ensure high-quality execution, and guide juniors in delivering impactful work. Beyond client delivery, we encourage active contribution to knowledge sharing and product development, helping us continuously improve our SEO and AI Search practice as a department.

What will you be doing?

• Setting up and executing SEO strategies
• Responsible for multiple clients within our portfolio
• Identifying needs and optimization opportunities for clients
• Preparing and delivering client presentations
• Guiding the implementation of optimizations (with development or content teams)
• Delegating tasks and guiding junior team members
• Measuring and analyzing results based on proposed activities
• Assisting with internal innovative projects and products
• Sharing knowledge internally and externally
• Working directly with the client, either at their office or at dentsu.

Who are you?

• You have a passion for SEO
• You have experience in leading clients
• You are interested in the developments around AI search
• You are proactive and take responsibility
• You are good at problem-solving and have strong analytical skills
• You have persuasion skills and can articulate ideas well
• You are communicative in English
• You are a strong project manager and have control over your time allocation
• You are curious, eager to learn, and ambitious
• You hold a degree from a university of applied sciences (HBO) or a research university (WO)
• You have at least 2 years of relevant experience

What does dentsu offer?

• Enthusiastic, ambitious colleagues and a positive working atmosphere
• Working with the best specialists in our field
• Good development and growth opportunities
• Opportunities for broadening into areas such as PPC, automation, or other disciplines within the network
• An environment where knowledge development and improving each other are paramount
• 30 days of annual leave (27 flexible & 3 fixed days from dentsu)
• A day off volunteering
• Competitive salary and a good pension scheme
• Friday afternoon drinks, events & a yearly ski-trip
• Discount on Classpass and a free boot camp at the office
• Working from our office in Amsterdam & from home (60% office, 40% remote)
• And much more – we would be happy to tell you more about this during a conversation

Who will you be working with?

We are a Search team of 29 SEA specialists and 13 SEO specialists. We celebrate successes together but also share our challenges. We value transparency, being yourself, helping each other, and above all, we are a committed team that has each other's best interests at heart. At dentsu, we believe that diversity stimulates innovation. Everyone is welcome, regardless of background, gender, or field of study, and that mindset is reflected in how we work together every day. Teambuilding and sociability are very important to us. We like to end the week with music on our rooftop terrace, spend two days a year volunteering as a team, organize various activities, and participate in sports events such as the Adfocup and the Dam-to-Dam run.

If you are interested but don't fully recognize yourself in every specification, don't let that discourage you. It's primarily a wishlist.

#LI-CK1 #LI-Hybrid Location: Amsterdam Brand: Dentsu Media Time Type: Full time Contract Type: Permanent

About dentsu

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

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