Sales Manager

Light & Wonder; Netherlands; Hybrid; EUR 80,000 - 120,000; Full time

Benefits offered by this job

Competitive salary and commission

Business travel & expenses

Employee Assistance Programme

Annual leave

Volunteer/charitable leave

Reward Hub access

Training and career development

Job summary

Light & Wonder in the Netherlands seeks a highly motivated Sales professional with direct experience in the casinos or land-based gaming industry. You will build strong relationships with operators, merchants, partners, and customers, acting as the main conduit between internal teams and partners to ensure excellent service and ongoing revenue growth.

You will travel across Europe and the US for on-site, off-site and virtual meetings, engaging with merchants and attending gaming events.

Qualifications

• Must have proven experience within the casinos/land-based gaming industry.
• Strong sales and negotiation skills with the ability to build trusted relationships.
• Experience delivering compelling product presentations that drive outcomes.
• Proven track record of meeting or exceeding sales targets.
• Willingness to travel across Europe and the US for meetings.

Responsibilities

• Build and maintain strong stakeholder relationships with operators, merchants, partners, and customers.
• Serve as the primary link between internal teams and merchants/partners.
• Onboard and support new merchants, ensuring a smooth onboarding experience.
• Promote Light & Wonder products and services tailored to gaming needs.
• Maintain and grow the sales pipeline in the CRM with timely follow-ups.
• Represent the company at gaming trade shows and webinars.

Skills

Sales experience

Negotiation

Product presentations

CRM management

Relationship building

Tools

CRM software

MS Office

Job description

Gaming:

Welcome to the world of land-based gaming. At Light & Wonder, it's all about the games, and our Gaming team builds cutting-edge technology, products, and content for the most iconic casinos and operators across the globe.

Position Summary

We are seeking a highly motivated and experienced Sales professional with direct experience in the casinos or land-based gaming industry. The ideal candidate will be skilled in driving commercial success while building strong, long-lasting relationships with operators, merchants, partners, and customers. This role requires exceptional stakeholder management and a passion for delivering high-quality service across all interactions.

You will serve as a critical link between internal teams and both existing and new gaming merchants/partners, ensuring seamless communication, excellent service delivery, and continuous revenue growth.

Our Core Values

• Dare to be Bold – We have the courage to reach for the unbelievable.
• Uphold Integrity – Accountability and respect guide everything we do.
• Never Settle – We push forward relentlessly, striving for extraordinary.
• Celebrate Perspectives – We embrace diverse talent and new ways of seeing the world.
• Win as a Team – We support, challenge, and bring out the best in each other.

Key Responsibilities

• Must have proven experience within the casinos/land-based gaming industry.
• Build and maintain strong stakeholder relationships with current operators, merchants, partners, and customers to ensure a consistently high standard of service.
• Act as the primary connection between internal teams and existing merchants/partners, as well as new business prospects.
• Actively engage, onboard, and support new merchants, ensuring an efficient and high-quality onboarding experience.
• Promote our products and services tailored to the needs of the gaming industry.
• Work closely with Product teams to identify functionality gaps and new product requirements within the gaming vertical.
• Maintain, grow, and monitor your pipeline within the CRM system, ensuring timely follow-ups and proactive queue management.
• Oversee the submission of complete and accurate applications for new merchants.
• Serve as the liaison between Partners/Merchants and internal departments to ensure consistent communication and smooth operations.
• Participate in Gaming team projects that align with Sales objectives and contribute to overall Sales targets.
• Attend gaming-related trade shows and webinars to represent and promote Light & Wonder.

Preferred Traits, Knowledge, Skills & Abilities

• Fluency in English (additional regional languages are an asset).
• Strong sales and negotiation skills, with the ability to build trusted relationships.
• Experience delivering effective product presentations that have driven successful outcomes.
• Proven track record of meeting or exceeding sales-based targets (considered an asset).
• High sense of ownership, enthusiasm, and a positive, resilient attitude.
• A solution-oriented mindset with strong customer relationship management skills to drive performance, targets, and KPIs.

Qualifications

Work Conditions:

This role will require travel to and from prospective merchants throughout Europe and the US to participate in on-site, off-site and virtual meetings which could result in evening and weekend work.

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. This is not an exhaustive job profile so the successful candidate may be asked to perform other duties as and when required.

Why work for us...some of our benefits include:

• Competitive salary and commission structure incentive
• Relevant paid business travel & expenses
• Employee Assistance Programme
• Subject to Country, quota of annual leave days' (inc. Public Holidays)
• Paid leave to work on charitable projects & wellbeing
• Access to Reward Hub, a reward platform offering shopping and lifestyle discounts/cashback
• Training, support and career development

Light & Wonder is an Equal Opportunity Employer and does not discriminate against applicants due to race, ethnicity, gender, sexual orientation, veteran status, or on the basis of disability or any other federal, state or local protected class. If you'd like more information about your equal employment opportunity rights as an applicant under the law, please reach to us directly.