Online Content Marketeer: Story-led Donor Growth (Video)

Humanity Hub; Den Haag; Hybrid; EUR 36,000 - 48,000; Full time

Job summary

Liliane Fonds is seeking an Online Content Marketeer to involve more people with their mission of improving the lives of children with disabilities worldwide. You will craft compelling online content across video and text, and lead acquisition and retention campaigns to activate donors.

You will develop concepts, translate stories with dignity, edit video, write scripts, and optimise campaigns across CRO and SEO/GEO, collaborating with the Fundraising team to shape content strategy.

Qualifications

• A completed degree in marketing, communication, multimedia design, or a comparable field (MBO/HBO).
• Relevant work experience in a similar role.
• Knowledge of devising and developing campaign concepts.
• Knowledge of online channels: Meta Business Manager, Google Ads, YouTube, LinkedIn; video editing: Premiere Pro, CapCut.
• Knowledge of CMS systems, such as WordPress.
• Affinity with social media trends; filming and image editing is a plus.
• Dutch language at C1/C2; English at B1/B2 or willingness to learn.
• Core values: openness, connection, and trust.

Responsibilities

• Develop online acquisition and retention campaigns and turn them into strong content.
• Create visual and textual content with a focus on video.
• Translate stories of children with disabilities into engaging storytelling while preserving dignity.
• Write scripts and edit videos; craft copy for landing pages, ads, emails, and social posts.
• Test results across online channels for CRO and SEO/GEO; optimize donor journeys.
• Determine content strategy for social media; maintain a content calendar.
• Collaborate with content specialists and fundraising team to maximize impact.

Skills

Marketing degree

Campaign concepts

Online channels

Video editing

WordPress CMS

Social media trends

Filming & photography

Dutch (C1/C2)

English (B1/B2)

Core values: openness/trust

Education

Marketing/communication/multimedia design degree (MBO/HBO)

Tools

Premiere Pro

CapCut

Job description

Liliane Fonds is seeking an Online Content Marketeer to involve more people with their mission of improving the lives of children with disabilities worldwide. You will craft compelling online content across video and text, and lead acquisition and retention campaigns to activate donors.

You will develop concepts, translate stories with dignity, edit video, write scripts, and optimise campaigns across CRO and SEO/GEO, collaborating with the Fundraising team to shape content strategy.