Marketing Manager (Content)

Mambu; Netherlands; Remote; EUR 80,000 - 110,000; Full time

Job summary

Mambu is seeking a Content Marketing Manager to shape our messaging and content strategy across the customer journey. You’ll build and own the global content calendar and drive engaging, high-quality content across channels, including SEO-focused blog posts, whitepapers, emails, and social content.

You’ll collaborate with global teams and external agencies to ensure on-brand storytelling, measurable campaigns, and strong audience growth, while upholding Mambu's values.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 5+ years in marketing, preferably in a B2B SaaS environment with social media and content strategy experience.
• Proven track record of developing and executing content campaigns.
• Experience creating content for LinkedIn and other platforms, with emphasis on organic and paid content.

Responsibilities

• Develop and own the yearly content calendar across channels.
• Create high-quality content: blog posts, whitepapers, case studies, emails, videos, infographics.
• Ensure SEO-friendly content aligned with brand guidelines.
• Lead social media content strategy to engage a global audience.
• Manage external agencies/freelancers to deliver on time and budget.
• Collaborate with marketing to align with campaigns.

Skills

Content strategy

Social media management

Copywriting

B2B SaaS marketing

Cross-functional collaboration

Education

Bachelor degree in Marketing or Communications

Job description

Who we are

At Mambu, we believe that banking and financial services can change the world for the better. We also know that inflexible systems are slowing innovation and limiting impact. We’re on a mission to change that, to make banking work better for everyone.

Join us as we bring banking and financial services technology into the digital-first world. Where our best-in-class, cloud-banking platform is igniting financial change globally. Where we are enabling our customers to build great banking experiences for their customers; in a faster, more flexible and more dependable way than ever before.

If this mission drives you, if you are bold, curious, customer-obsessed and ready to embrace a challenge, then we want you on our team.

At Mambu our people are the foundation! We prioritise continuous learning and development to empower Mambuvians for success and growth. We provide a learning budget by function for professional development and offer a comprehensive L&D program that enhances both technical expertise and soft skills.

Let’s rewrite the rules of banking together!

What you’ll do

Are you a passionate storyteller with a talent for bringing brands and products to life through content? We're in search of a Content Marketing Manager to join our team. In this role, you'll be the driving force behind our content strategy, shaping our messaging to effectively communicate our vision to customers at every touchpoint of their journey. Additionally, you'll manage our content calendar and take the lead in developing and activating social content on a global scale. Key responsibilities will include:

• Contribute to the development and activation of our global content strategy. Develop and own the yearly content calendar that creates consistency across channels & target audiences.
• Design & produce (internally and with agencies) high-quality written content, including but not limited to blog posts, whitepapers, case studies, email campaigns, video’s, infographics.
• Ensure content is optimised for SEO and aligns with industry best practices. Be the voice of the brand and ensure content is developed within the brand guidelines.
• Drive the brief, ideation and production of compelling (organic & paid) social media content that engages and grows our global audience.
• Utilise social media platforms to promote brand awareness, thought leadership, and lead generation. Deliver on KPI metrics.
• Lead, steer and work with external agencies and freelancers, ensuring they deliver high-quality content on time and within budget.
• Collaborate with the marketing team to align content efforts with overarching campaign strategies. Provide insights and recommendations to enhance campaign performance and customer engagement.
• Together with colleagues, foster a creative and collaborative work environment to encourage innovation and excellence based on Mambu's values.

What you’ll bring

• Bachelor degree in Marketing, Communications, or related field.
• 5+ years of experience in marketing, preferably in a B2B SaaS environment, with a background in social media management and content strategy.
• Proven track record of developing and executing successful content campaigns.
• Experience creating strong content for different platforms and channels with an emphasis on organic and paid content for LinkedIn
• Demonstrated experience in managing external agencies and content development teams.
• Strong writing and editing skills with a keen eye for detail.
• Success working on cross-functional teams across global markets.
• Ability to develop and execute a comprehensive content strategy aligned with overarching business goals.
• Strong understanding of marketing and campaign strategies to drive cohesive and impactful content initiatives based on KPIs.

Your future

We aim to be the leading cloud-banking platform, powering the future of banking and igniting financial change globally. If you want to join a collaborative, inclusive team of experts changing the lives of billions, this is where you belong.

Let's connect!

Follow Mambu on LinkedIn for the latest Fintech trends and success stories. Connect with us on Facebook, Instagram, and YouTube to experience our vibrant culture. Explore our mission, values, and the world we're building at mambu.com/careers.

Follow the work of our Product and Engineering teams as they continuously make our products and platform bigger, better, faster and stronger. Check out our Medium Product & Tech Log.

As part of the recruitment (or HR onboarding) process, you will be required to obtain authorised criminal background and credit screening results, as well as be queried against a sanctions/anti-money-laundering/counter terrorism financing/politically exposed persons screening service and your employment is conditional upon approval of these results.

Don’t meet every single requirement? Studies have shown that many job seekers (including women, people of colour and people from diverse backgrounds) are reluctant to apply to jobs unless they meet every single qualification.

Here at Mambu we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Mambu is committed to working with and providing equal opportunities to people with disabilities. If you have a medical condition or disability which inhibits your ability to complete any part of the application process, and are in need of a reasonable adaptation of the process to accommodate your needs, please contact us at [e-mail] and let us know how we may assist you.