Marketing & Events Manager Subsidiaries

Keune Haircosmetics; Soest; On-site; EUR 70,000 - 95,000; Full time

Benefits offered by this job

Travel allowance

Vacation days

Pension plan

Holiday allowance

Staff discounts

Family environment

Job summary

Keune Haircosmetics is seeking a seasoned Marketing, Projects & Events professional to drive the Subsidiary Marketing Strategy from our Soest HQ. You will coordinate cross-market campaigns, product launches and events while maintaining brand integrity across global markets.

You will collaborate with Global Brand and Head Office teams, manage multiple projects, and mentor the Marketing & Events Intern. A Bachelor’s degree and English proficiency are required, with occasional travel.”

Qualifications

• 5+ years of experience in Marketing, Project Management or Events.
• Excellent organizational and project management skills.
• Strong stakeholder management and communication skills.
• Bachelor's degree or equivalent in Marketing, Business, or related field.
• Willingness to travel occasionally.
• Excellent written and spoken English.

Responsibilities

• Develop and execute the Subsidiary Marketing Strategy aligned with international growth ambitions.
• Coordinate rollout of the Global Marketing Programme across owned subsidiaries.
• Ensure consistent brand execution across markets.
• Coordinate product launches, campaigns and marketing activations.
• Plan and execute Trade Marketing Calendar with Global Marketing Manager.
• Coach and develop Marketing & Events Intern.

Skills

Marketing

Project management

Events coordination

Stakeholder management

English communication

Education

Bachelor's degree in Marketing or related field

Job description

At Keune Haircosmetics, we believe a strong global brand is built through consistent local execution. As part of the Global Subsidiaries team, you'll play an important role in helping our owned subsidiaries grow while ensuring Keune is presented as one strong, recognisable and premium brand across every market.

Based at our Global Head Office in Soest, you'll work closely with Marketing Managers across our owned subsidiaries, supporting the successful activation of the Global Marketing Programme through campaign coordination, marketing projects and events.

Reporting directly to the Global Marketing Manager – Subsidiaries, you'll collaborate with Global Brand and other Head Office teams while building strong relationships across our subsidiary markets.

Your responsibilities

Strategy & Campaign Delivery

• Contribute to the development and execution of the Subsidiary Marketing Strategy aligned with Keune's international growth ambitions.
• Coordinate the successful roll-out of the Global Marketing Programme across all owned subsidiaries.
• Champion consistent brand execution across all subsidiary markets, ensuring Keune is presented as one strong, recognisable and premium brand.
• Coordinate product launches, promotional campaigns and key marketing activations.
• Support the Global Marketing Manager in the planning, coordination and execution of Trade Marketing Calendar.
• Monitor campaign progress, gather market feedback and identify opportunities to strengthen future initiatives.

Events

• Take full ownership of events hosted by Keune for our international colleagues, customers and prospects.
• Coordinate planning, registrations, guest communication, logistics and on-site execution.
• Deliver exceptional experiences that reflect Keune's premium brand positioning.
• Continuously evaluate and improve future events.

Marketing Projects

• Coordinate cross-functional marketing projects across the Subsidiaries team.
• Work closely with Global Brand and other Head Office teams to ensure successful execution of marketing initiatives.
• Support the continuous improvement of marketing processes, tools and ways of working.

Team

• Coach and support the Marketing & Events Intern in their day-to-day activities and professional development.

You

• 5+ years of experience in Marketing, Project Management or Events.
• Excellent organisational and project management skills.
• Able to manage multiple projects simultaneously while maintaining strong attention to detail.
• Strong stakeholder management and communication skills.
• A proactive, hands-on mindset with a passion for making things happen.
• Comfortable working in a fast-paced international environment.
• Curious, entrepreneurial and always looking for ways to improve.
• Bachelor's degree or equivalent experience in Marketing, Business or a related field.
• Excellent written and spoken English.
• Willingness to travel occasionally.

Our offer

• A competitive salary aligned with your experience and impact
• Travel allowance from home to the office
• 27 vacation days per year (based on full-time employment)
• A solid pension plan
• 8% holiday allowance
• Attractive staff discounts on Keune products
• A warm, family-oriented working environment with passionate colleagues who truly love what they do

Keune

Keune Haircosmetics is a family-owned company with a long-term vision, where science is at the heart of everything we do. More than a century later, we are one of the fastest-growing professional haircare brands in the world. From our headquarters in Soest, our products are developed, produced, and distributed to more than 90 countries worldwide. With a strong focus on sustainability and animal-friendly practices, we are proud to be B Corp certified and continue to grow globally year after year. Under the leadership of Philip Berlijn, we are building a strong global brand, strengthening collaboration across markets, and driving sustainable innovation with character.