EMEA Professional Commercial Leader

Sonos, Inc.; Netherlands; Hybrid; EUR 180,000 - 260,000; Full time

Job summary

Sonos, Inc. is seeking an EMEA Professional Commercial Leader to own the regional commercial strategy, P&L, and channel execution. The role leads Professional Account Managers across Europe and collaborates with product and engineering to shape roadmaps that meet market needs.

This is a hybrid position requiring travel and presence in major European markets. The ideal candidate brings 10+ years in European professional audio/AV, strong leadership, and a global mindset, with a track record of

Qualifications

• 10+ years of experience in the European professional audio, AV, or custom installation market with a leading brand, manufacturer, or distributor.
• Demonstrated track record of driving revenue and P&L growth through distributor- and integrator-led channels.
• Strong technical understanding of professional audio and AV technology and system integration for residential and commercial-lite environments.
• Experience leading or influencing sales teams and developing commercial talent.
• Experience collaborating with product or engineering teams and influencing product roadmap decisions.
• Established professional network across European distributors, integrators, and industry stakeholders.
• Strong analytical skills and data-driven commercial decision making.
• Ability to travel ~30% of the time across EMEA and to global HQ/industry events.
• Authorization to work in the United Kingdom, now and in the future.
• Office presence 2-3 days per week.

Responsibilities

• Own the EMEA Professional P&L and annual commercial plan to deliver revenue and margin growth.
• Build and execute distributor-led go-to-market strategies across channels, setting country and segment priorities.
• Lead, coach, and develop the Professional Account Managers across EMEA.
• Develop and maintain strategic relationships with key distributors, integrators, consultants, and industry bodies.
• Partner with Product Management and engineering to represent EMEA market needs and translate feedback into roadmap requirements.
• Represent Sonos Professional on the Global Steering Committee and align strategy with global leaders.
• Guide pricing, channel, and portfolio decisions using market data and competitive intelligence.
• Collaborate cross-functionally with Marketing, Operations, Customer Experience, Finance, and Legal.
• Advise on solution design, system integration, and best practices for key customers and partners.
• Represent Sonos Professional at industry events, trade shows, and partner forums across the region.

Skills

Senior leadership

Strategic planning

P&L management

Channel partnerships

Cross-functional leadership

Education

Bachelor's degree in business, engineering, or related field

Tools

CRM systems

Forecasting software

Job description

At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you'll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.

EMEA Professional Commercial Leader

This position is considered hybrid, allowing for a combination of remote work and in-office collaboration. Qualified applicants must live within commuting distance of our London or Glasgow office locations and should expect to be in office 2-3 days per week.

Sonos Professional is the business within Sonos dedicated to the custom installation, integrator, and commercial-lite AV markets across the globe. The EMEA Professional Commercial Leader owns the full commercial agenda for the region - strategy, P&L, channel execution, and team - and is Sonos' senior voice in Europe for the professional audio and AV industry. This role is a strategic growth pillar for the company, combining deep market expertise with cross-functional influence to shape both the regional go-to-market and the global product roadmap.

What You'll Do

• Own the EMEA Professional P&L and annual commercial plan, delivering sustained revenue and margin growth across the residential and commercial-lite custom installation market.
• Build and execute distributor-led go-to-market strategies across the custom installation, integrator, and system-integrator channels, setting priorities by country and segment.
• Lead, coach, and develop the Professional Account Managers across EMEA, setting clear objectives, standards, and accountability while shaping team structure and talent mix as the business grows.
• Develop and maintain strategic relationships with key distributors, integrators, consultants, and industry bodies across European markets.
• Partner with Product Management and engineering teams to represent EMEA Professional market needs, translating customer and channel feedback into prioritized roadmap requirements.
• Serve as the European representative on the Global Professional Steering Committee, collaborating with Americas and global Professional leaders to align strategy and investment.
• Use market data, competitor intelligence, and customer insight to guide pricing, channel, and portfolio decisions across EMEA.
• Work cross-functionally with Marketing, Operations, Customer Experience, Finance, and Legal to deliver the Professional strategy.
• Act as the senior commercial and technical voice for key customers and partners, advising on solution design, system integration, and best practice.
• Represent Sonos Professional at industry events, trade shows, and partner forums across the region.

What You'll Need

Basic Qualifications

• 10+ years of experience in the European professional audio, AV, or custom installation market, with a leading brand, manufacturer, or distributor.
• Demonstrated track record of driving revenue and P&L growth through distributor-led and integrator-led channels.
• Strong technical understanding of professional audio and AV technology and system integration, with credibility in both residential and commercial-lite environments.
• Experience leading or influencing sales teams, directly or through a matrix, and developing commercial talent.
• Experience working with product or engineering teams and influencing product roadmap decisions.
• Established professional network across European distributors, integrators, and industry stakeholders.
• Strong analytical skills and a demonstrated history of data-driven commercial decision making.
• Qualified applicants must be able to work from the office 2-3 days per week.
• Ability to travel approximately 30% of the time across EMEA and periodically to global headquarters and industry events.
• Authorization to work in the United Kingdom, both now and in the future.

Preferred Qualifications

• Familiarity with leading control and automation platforms and networked AV standards such as Dante, Crestron, Control4, Savant, AVIXA, or CEDIA frameworks.
• Experience in a consumer technology company or a business operating across both consumer and professional markets.
• Experience working within a global organization and participating in global steering or governance forums.
• Additional European languages, particularly German, French, or Spanish.
• Industry certifications such as CEDIA, AVIXA CTS, or equivalent manufacturer training.
• Bachelor's degree in business, engineering, audio technology, acoustics, or a related field, or equivalent practical experience.

Inclusion

Research shows that some candidates may not apply for roles if they don't meet all the criteria. If you don't have 100% of the skills listed, we still strongly encourage you to apply if interested.

Visa Sponsorship

Sonos is unable to sponsor or take over sponsorship of an employment visa for this role at this time. We ask that applicants be authorized to work for us in country of role posting, both now and in the future.

Your profile will be reviewed and you'll hear from us once we have an update. At Sonos we take the time to hire right and appreciate your patience.