Head of Marketing - US & CA

Deliverect Group; Toronto; Hybrid; CAD 80.000 - 120.000; Full time

Job summary

An established industry player is seeking a dynamic marketing leader to drive brand awareness and customer acquisition in North America. This role offers the opportunity to develop and execute a comprehensive marketing strategy while collaborating with cross-functional teams. Join a vibrant marketing department that thrives on data-driven decision-making and innovation. With a commitment to continuous growth, this position empowers you to take ownership of impactful projects in a fast-paced SaaS environment. If you're ready to shape the future of marketing in the tech industry, this is the perfect opportunity for you.

Benefits

Learning Budget

Flexible Work Arrangement

Diverse Team Environment

Performance-Driven Freedom

Qualifications

• 10+ years of experience in B2B tech marketing campaigns.
• Exceptional communication skills and strategic planning expertise.

Responsibilities

• Develop and implement strategic marketing plans for North America.
• Manage and optimize marketing budget allocation across channels.

Skills

B2B Marketing

Project Management

Data Analysis

Communication Skills

Strategic Planning

Cross-Functional Collaboration

Job description

Deliverect

As a rapidly scaling global SaaS unicorn, Deliverect stands at the forefront of revolutionising technological solutions for the dynamic hospitality and Q-commerce sectors. Our mission is clear: to empower ambitious individuals with the skills and knowledge to make a positive impact on business.

Department Focus

Step into the world of Deliverect's Marketing Department—a vibrant collective of creative, data-driven, and results-oriented professionals fervently dedicated to realising Deliverect's mission. We place customers at the centre of our strategies, understanding their needs to craft marketing campaigns that truly resonate.

At our core lies data—a guiding force steering every decision. The effectiveness of our campaigns isn't just measured; it's a constant process, allowing us to be agile in our tactics and responsive to the evolving landscape. Collaboration is our mantra, working seamlessly with other departments to develop initiatives in alignment with our business goals.

But we're not just about meeting goals; we're about surpassing them. Our commitment to continuous growth and innovation positions Deliverect as an industry leader in marketing approaches. Join us in a team that doesn't just market; we redefine and elevate the entire experience.

Your Impact

You will be the face of marketing in the US and Canada. You will work closely with local commercial teams across sales and partnerships to define a marketing plan to help us capture demand and build our brand. You’ll work cross-functionally across the marketing team to adapt global programs to suit the needs of your region.

Key Highlights

Strategic Leadership: Develop and execute a cohesive NOAM marketing strategy that drives brand awareness, demand generation, and customer acquisition.

Hands-on Execution: Own the execution of your strategy, getting your hands dirty in project management and campaign delivery.

Cross-Functional Collaboration: Work closely with Sales, Product, and Customer Success teams to align marketing strategies with revenue targets and business goals.

Brand Positioning: Strengthen Deliverect’s brand presence as a leader in the digital food management software industry.

Data-Driven Decision-Making: Leverage data to measure the effectiveness of campaigns, optimize marketing strategies, and drive performance improvements.

Responsibilities

• Develop and implement strategic marketing plans for North America to attract, acquire, and retain valuable customers.
• Collaborate with global marketing teams to support regional priorities.
• Plan and execute integrated marketing campaigns overseeing brief development, creative, channel planning, and measurement.
• Manage and optimize the marketing budget allocation across channels and campaigns to maximize ROI.
• Work closely with the sales team to understand lead quality and funnel performance.
• Develop co-marketing strategies with regional partners.

Your Expertise

• 10+ years of experience planning, leading and executing impactful B2B tech marketing campaigns.
• Fluent in English, with exceptional communication skills.
• Skilled in crafting innovative strategies that leverage industry trends and customer insights.
• Proven experience in managing and optimizing marketing budgets.
• Thrive in fast-paced environments, taking ownership of critical projects.
• Comfortable navigating ambiguity and building solutions with limited resources.
• Proven ability to manage multiple projects simultaneously.
• Experience driving cross-functional teams toward a project goal.

Additional Information

• Location: Toronto, Canada
• Work Arrangement: 4 days in-office, 1 day remote. Flexibility may be required.

Join Deliverect: Where You Shape Tomorrow's Success

At Deliverect, we're seeking dynamic individuals who thrive in a fast-paced SaaS environment. We are fuelled by perceptive, ambitious, and determined professionals who embrace challenges.

What We bring to the table

Unicorn Status: Join a fast-growing SaaS unicorn at the forefront of the order management industry.

Learning Opportunities: We invest in your growth with a dedicated learning budget.

Inclusive Policies: Our policies reflect our commitment to your success.

Diverse Team: Become part of an international team that values diversity.

A Peek Into Life at Deliverect

Performance-Driven Freedom: Your contributions speak louder than the clock. Achieve flexibility by focusing on delivering impactful results.

Innovation Hub: Immerse yourself in a culture of constant innovation.

Big Challenges, Bigger Solutions: Be part of a mission to solve significant challenges in the tech industry.

Equal Opportunities at Deliverect

We're committed to creating an inclusive and diverse workplace. We actively encourage applications from underrepresented individuals.

Rights to Work

Applicants must have the legal right to work in the country of the role. We currently can't offer financial support for relocation.

Supporting Your Journey

If you need assistance during our recruitment process or require accommodations due to a disability, reach out to us at [e-mail].