Country marketing manager in financial services

Capital Group; Amsterdam; On-site; EUR 90,000 - 120,000; Full time

Benefits offered by this job

Salary and bonuses

Retirement plan 15%

Generous time-off

Flexible work options

Matching gifts program

Annual grants

Job summary

Capital Group is seeking a Country Marketing Manager for the Netherlands & Nordics to deliver high-quality client marketing activities across the region. You will implement regional strategies within budget, run events, campaigns, content localisation, PR, and analytics, while supporting local business development teams.

Fluency in Dutch and English is preferred, with 5+ years of financial industry marketing experience. The role offers competitive compensation and benefits with potential bonuses.

Qualifications

• 5+ years marketing experience in the financial industry within the Netherlands.
• Experience across the broader region including Nordics is advantageous but not required.
• Strong written and oral communication skills in English; Dutch fluency preferred.
• Strong business analysis skills and ability to meet tight deadlines.
• Ability to coordinate and manage delivery of key initiatives across stakeholders.

Responsibilities

• Create and execute region-specific marketing strategy and plans in the Netherlands & Nordics.
• Organise events, campaigns, localisation of content, PR, analytics, and campaigns with partners.
• Support day-to-day activities of local business development teams; advise on toolkit usage.
• Localise the sales toolkit as needed and deploy toolkit elements in local market.

Skills

Marketing strategy

Public relations

Events marketing

Advertising

Content creation

Thought leadership

Communication

Business analysis

Job description

Описание:

The European Client Marketing department is responsible for understanding the needs of our target audiences, defining their client journeys, and creating corporate, audience and product-level value propositions and content. The Country Marketing Manager, Netherlands & Nordics is responsible for delivering high‑quality client marketing activity across the combined region, executing agreed regional strategy and priorities within defined budget and operating frameworks.

Задачи:

• Creating and executing the region‑specific marketing strategy and plan, and country‑specific marketing activities including: Proprietary and third‑party events, Central, regional and local campaigns, Localisation of content, Content distribution, PR, Analytics, Campaigns with distribution partners Supporting the day‑to‑day activities of local business development teams Advise stakeholders on the availability and use of relevant pieces from our sales toolkits, Working with central marketing teams to localise the toolkit where needed. Plan, schedule and deploy specific elements of the toolkit in the local market.

Требования:

• You have 5+ years marketing experience of working within the financial industry covering the Netherlands;
• Experience of broader region including Nordics would be beneficial but not essential.
• You possess strong skills across the full marketing mix, including strategic marketing, PR, Events, Advertising, content creation and thought leadership.
• You have strong written and oral communication skills; native-level Dutch fluency preferred, alongside English.
• You have strong business analysis skills.
• You have high levels of energy and commitment, and the ability to meet tight deadlines and prioritise effectively.
• You have the ability to coordinate and project manage delivery of key initiatives.
• You can interface effectively with internal and external sales channels, understand their feedback and develop tools and content to address their needs.
• You have strong interpersonal communication skills, building and maintaining strong working relationships.

Условия:

• You’ll receive a competitive salary, bonuses and benefits.
• Your company‑funded retirement contribution will factor in salary and variable pay, including bonuses.
• Enjoy generous time‑away and health benefits from day one, with the opportunity for flexible work options.
• Receive 2-for-1 matching gifts for your charitable contributions and the opportunity to secure annual grants for the organizations you love.
• Access on‑demand professional development resources that allow you to hone existing skills and learn new ones.
• In addition to a highly competitive base salary, per plan guidelines, restrictions and vesting requirements, you also will be eligible for an individual annual performance bonus, plus Capital’s annual profitability bonus plus a retirement plan where Capital contributes 15% of your eligible earnings.