ZONE MARKETING LEAD - PH JAPAC

Philips Iberica SAU; Kuala Lumpur; On-site; MYR 150,000 - 240,000; Full time

Job summary

A leading health technology company seeks a Zone Marketing Leader for the JAPAC region. This role involves leading marketing strategies, fostering consumer engagement, and managing multi-country marketing efforts. Ideal candidates will have over 10 years of marketing experience in a major corporation and a strong understanding of budget management and digital transformation.

Qualifications

• Preferably 10+ years of experience in the Marketing function of a large conglomerate.
• Experience in driving Marketing efforts across multiple countries.
• Proficiency in budget planning, P&L Management, Marketing expertise, and Digital transformation.

Responsibilities

• Leads the vision and development of marketing strategies and plans.
• Fosters a consumer-centric culture leveraging data-driven insights.
• Guides the implementation of marketing strategy across touchpoints.

Skills

Budget planning

P&L Management

Marketing expertise

Digital transformation

Education

Master's degree in Marketing, Communication, Sales, Business Administration or equivalent

Job description

Job Title

ZONE MARKETING LEAD - PH JAPAC

Job Description

Job title:

Zone Marketing Leader - Personal Health - JAPAC

The Zone Marketing Leader - JAPAC PH is responsible for integrating strategic decisions with financial success using deep customer insights, identifying market opportunities, representing PH JAPAC. The role leads strategic in sights, focusing on relevant content, brand strength, public relations and end consumer initiatives via Consumer care organisation

Your role:

• Leads the vision and development of marketing strategies and plans by aligning overall marketing efforts, ensuring end-to-end marketing is effectively implemented, and aligning team competencies and capabilities with strategic needs.

• Fosters a consumer and customer centric culture across the whole enterprise, leveraging internal and external expertise to generate data-driven insights to foster stronger innovation and engagement

• Guides the development and implementation of the marketing strategy across touchpoints, covering media, digital roadmaps, CRM strategies, online experience, while facilitating digital transformation across businesses and markets.

• Establishes clear objectives, strategies, initiatives, and metrics to reach overall business goals, and oversees complex marketing programs to build Marketing function capabilities across JAPAC.

• Cultivates engagement and advocacy by enabling District Marketing Leaders in brand-led and digital communities, organizing and leading events, facilitating audience forums, collaborating with executive boards and site visits, and sharing best practices related to brand asset creation.

• Oversees the delivery of an exceptional end-to-end consumer experience by equipping businesses, fostering marketing excellence, and directing strategic decisions on creative content, and touchpoint standards for owned and partner properties.

• Enables District Marketing Leaders on budget planning, forecasting, and P&L management to optimize profitability and enhance financial performance.

• Oversees consumer care and call centers, ensuring compliance with QMS and brand standards.

• Drives marketing capabilities enhancement across the functions by partnering with Marketing CoE

You're the right fit if:

• Preferably 10+ years of experience into the Marketing function of a large conglomerate.

• Experience in driving Marketing efforts across multiple countries

• Proficiency in budget planning, P&L Management, Marketing expertise and Digital transformation.

• Preferably a master's degree in - Marketing, Communication, Sales, Business Administration or equivalent.

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the company’s facilities.
Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.