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A leading specialty food importer in Malaysia is seeking a skilled Technical Chef who will enhance customer experiences through culinary innovation and support. This role includes recipe development, customer advisory, and managing culinary events, ensuring high standards of food safety and quality.
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Position : Technical Chef
Department : Sales (Foodservice Division)
Location : Kota Kemuning, Shah Alam
Bidfood Malaysia is committed to delivering excellence in culinary innovation, product demonstration, and customer-focused food solutions. As part of our strategic growth, we are seeking a passionate and skilled Technical Chef (Culinary Sales Specialist/ Culinary Advisor) who will act as a bridge between culinary expertise and sales, supporting our customers by providing solutions, creating recipe concepts, and enhancing customer experience.
JOB & RESPONSIBILITIES:
Culinary Advisory & Customer Support:
Identify customer technical needs, recommend suitable products and culinary solutions.
Provide recipe development and culinary R&D support for customers and internal sales teams.
Troubleshoot culinary and recipe issues, providing timely, practical advice and solutions.
Sales & Technical Engagement:
Regularly follow up with customers and prospects to ensure satisfaction and resolve any culinary-related issues.
Prepare and deliver effective culinary presentations and proposals, including detailed costing analyses for customer submissions.
Act as a bridge between culinary expertise and the sales process to drive business success.
Market Development & Events:
Plan, coordinate, and execute culinary workshops, demonstrations, roadshows, and other promotional events in collaboration with regional leaders.
Manage market lists, liaise, and assist visiting guest chefs from principals, ensuring smooth operations during event preparation (mise-en-place) and execution.
Reporting & Documentation:
Submit weekly proposals and reports, including visuals of culinary creations and development progress.
Maintain accurate and updated records of culinary wins/losses and customer feedback for management review.
Operational Management:
Oversee and maintain the cleanliness, hygiene, and proper functioning of demonstration kitchen areas.
Ensure compliance with food safety standards during all culinary activities and events.
Work closely and maintain strong communication channels with the Sales Team to align culinary strategies with sales goals.
JOB REQUIREMENTS:
Diploma or Bachelor’s degree in Culinary Arts, Hospitality Management, Food Science, or a related field.
Minimum of 3–5 years' relevant culinary experience, ideally within Foodservice, Hospitality, or FMCG industry.
Proven track record in culinary innovation, recipe development, and product demonstrations.
Strong skills in food costing, recipe formulation, and kitchen management.
Excellent interpersonal, communication, and presentation skills.
Self-motivated, organized, and capable of handling multiple projects simultaneously.
Willingness to travel occasionally for regional demonstrations or events.
Fluent in English; proficiency in Mandarin or other Mandarin dialects is an added advantage.
Proficiency in Microsoft Office applications.
Your application will include the following questions:
Hospitality & Tourism 51-100 employees
Bidfood Malaysia Sdn Bhd is a leading specialty food importer and distributor, sourcing products worldwide. Based in Selangor, we service Peninsular and East Malaysia with our own offices and distributors.
Together with our brands, we provide quality products to hotels, restaurants, café chains, airlines, pastry shops, bakeries, juice bars, etc…
We are an importer and distributor of specialty foods, concentrating mainly on the chocolates, frozen fruits and purees, breads and cakes premix, and gelato industries.
Bidfood Malaysia Sdn Bhd is a leading specialty food importer and distributor, sourcing products worldwide. Based in Selangor, we service Peninsular and East Malaysia with our own offices and distributors.
Together with our brands, we provide quality products to hotels, restaurants, café chains, airlines, pastry shops, bakeries, juice bars, etc…
We are an importer and distributor of specialty foods, concentrating mainly on the chocolates, frozen fruits and purees, breads and cakes premix, and gelato industries.
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