Strategic Marketing Manager — Manufacturing Brand Growth

Talent Recruit; Johor Bahru; On-site; MYR 120,000 - 180,000; Full time

Job summary

Talent Recruit is assisting a leading chemical company in Johor Bahru to recruit a Marketing Manager who will lead strategic marketing plans, drive brand growth, and support business development initiatives. You will lead product marketing, manage brand positioning, promotions, and differentiation, and collaborate with sales and product development to ensure ROI.

Requirements: Diploma or Degree in Marketing or related field; minimum 5 years in sales and marketing with leadership; experience in

Qualifications

• Diploma or Degree in Marketing, Business Administration, or related fields.
• Minimum 5 years of experience in sales & marketing, including a leadership role.
• Industry experience in sealants, adhesives, coatings, or paints is a plus.
• Strong strategic thinking, leadership, and communication skills.
• Proficiency in Mandarin, English, and Bahasa Malaysia is required.
• Confident presenter with excellent interpersonal skills

Responsibilities

• Develop and execute strategic marketing plans aligned with business goals and target market segments.
• Lead product marketing efforts including brand positioning, promotional activities, and market differentiation.
• Support the sales team with insights, training, and tools to enhance performance and conversion.
• Manage digital marketing initiatives including SEO, social media, and email campaigns to boost visibility and engagement.
• Analyze market trends, customer insights, and competitor activities to refine strategies and uncover new opportunities.
• Oversee marketing budgets, ensuring cost-effective execution and maximum ROI.
• Collaborate with cross-functional teams (sales, product development) to ensure strategic alignment.
• Lead and mentor the marketing team to ensure consistent execution and growth.

Skills

Strategic marketing

Product marketing

Digital marketing

Brand management

Team leadership

Cross-functional collaboration

Market analysis

Communication

Education

Marketing degree

Business Administration

Job description

Talent Recruit is assisting a leading chemical company in Johor Bahru to recruit a Marketing Manager who will lead strategic marketing plans, drive brand growth, and support business development initiatives. You will lead product marketing, manage brand positioning, promotions, and differentiation, and collaborate with sales and product development to ensure ROI.

Requirements: Diploma or Degree in Marketing or related field; minimum 5 years in sales and marketing with leadership; experience in