Strategic Initiative Manager

EPS Malaysia; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading company in Kuala Lumpur is seeking a strategic leader to drive product development and market expansion in the FMCG sector. The role involves collaborating with cross-functional teams, optimizing processes, and ensuring compliance while overseeing flagship retail launches. Candidates should have at least 5 years of experience in marketing or market research, with a strong focus on consumer insights and cost optimization strategies.

Qualifications

• Minimum 5 years of experience in relevant fields.
• Experience in FMCG sector and product development.

Responsibilities

• Collaborate with product development teams to identify consumer trends.
• Lead the planning, design, and launch of retail locations.
• Optimize manufacturing and supply chain processes.

Skills

Collaboration

Market Analysis

Project Management

Cost Optimization

Job description

Posting Date: 12 May 2025 | Close Date: 10 Aug 2025

1. Collaborate with product development teams to identify consumer trends, preferences, and market opportunities. Oversee R&D efforts to innovate formulations, packaging designs, and product features that differentiate the company's offerings.
2. Coordinate cross-functional teams to advance new products from concept to commercialization, ensuring alignment with brand positioning and regulatory compliance.
3. Lead the planning, design, and launch of flagship retail locations or experiential stores in key markets. Incorporate visual merchandising, product displays, and interactive experiences to enhance brand engagement and drive sales.
4. Optimize manufacturing, supply chain, and distribution processes to enhance efficiency, reduce lead times, and minimize waste. This may include outsourcing parts of the manufacturing process.
5. Identify and lead potential M&A opportunities, conducting due diligence and leading negotiations to ensure strategic alignment and value creation.
6. Understand and drive continuous long-term cost optimization strategies.
7. Analyze and assess various process flows within the organization to identify opportunities for improvement.
8. Leverage consumer insights, market research, and competitive analysis to capitalize on growth opportunities and tailor projects addressing challenges or opportunities in the FMCG sector, such as sustainability initiatives or market expansion.
9. Collaborate with stakeholders to identify key challenges and objectives for each project. Oversee implementation and report periodically to the CEO.
10. Take ownership of food safety and address non-compliance challenges.

Sub Specialization: Marketing; Market Research

Type of Employment: Permanent

Minimum Experience: 5 Years

Work Location: Kuala Lumpur

Salary Range: RM8000 Per Month