Social Media Strategist: Content, Ads & Analytics

MY VIRTUE RINNA SDN. BHD.; Kuala Lumpur; On-site; MYR 54,000 - 72,000; Full time

Job summary

MY VIRTUE RINNA SDN. BHD. is seeking a proactive Social Media Marketing professional in Kuala Lumpur to develop strategy, create content, and run end-to-end campaigns across platforms including Instagram.

You will analyze performance, manage budgets, respond to comments, and collaborate with marketing and design teams. The role requires a Bachelor’s degree in Marketing or Communications and at least 1 year of experience, with familiarity in skincare products considered a plus.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• Minimum 1 year of experience in Social Media Marketing or similar role.
• Strong understanding of social media platforms, analytics tools, and trends.
• Knowledge of skincare products is a plus.

Responsibilities

• Strategy Development: Develop and implement a comprehensive social media strategy aligned with marketing goals.
• Content Creation: Create and curate engaging content for platforms including Instagram.
• Creative Production: Manage end-to-end production from pre- to post-production.
• Community Management: Engage followers, reply to comments, and build a strong online community.
• Analytics and Reporting: Monitor performance and generate actionable reports.
• Advertising: Plan and execute paid social campaigns with budget optimization.
• Collaboration: Work with marketing, design, and content teams to ensure cohesive branding.
• Trend Monitoring: Stay updated on trends and test new features and platforms.
• Crisis Management: Address social media crises with clear communication plans.

Skills

Social Media Marketing

Content Creation

Campaign Management

Advertising Planning

Crisis Management

Trend Monitoring

Collaboration

Analytics

Community Management

Education

Bachelor’s degree in Marketing/Communications

Tools

Analytics tools

Graphic design tools

Video editing tools

Job description

MY VIRTUE RINNA SDN. BHD. is seeking a proactive Social Media Marketing professional in Kuala Lumpur to develop strategy, create content, and run end-to-end campaigns across platforms including Instagram.

You will analyze performance, manage budgets, respond to comments, and collaborate with marketing and design teams. The role requires a Bachelor’s degree in Marketing or Communications and at least 1 year of experience, with familiarity in skincare products considered a plus.