Social Media Specialist

Marvant; Selangor; On-site; MYR 36,000 - 60,000; Full time

Job summary

Jora Malaysia is seeking a Social Media Manager to create engaging content and manage multi-platform campaigns. You will craft copy, visuals, and videos, ensuring alignment with brand voice and audience preferences.

The role requires 1-2 years in social media or digital marketing, strong writing skills, and proficiency in English, Mandarin, and Malay to engage diverse clients. Collaboration with the marketing team is essential.

Qualifications

• Bachelor's degree in marketing, communications, journalism, or related field.
• 1-2 years proven experience in social media management, content creation, or digital marketing.
• Strong writing and communication skills for concise copy.
• Proficiency in English, Mandarin & Malay; Mandarin proficiency preferred for client communication.
• Knowledge of social media management tools and analytics platforms.

Responsibilities

• Craft compelling content for Instagram, Facebook, LinkedIn, and TikTok.
• Produce photos, videos, graphics, stories, polls, and live streams.
• Ensure content aligns with brand guidelines and audience preferences.
• Collaborate with marketing to brainstorm and execute content ideas.
• Develop social media strategies to increase brand awareness and engagement.
• Monitor KPIs and use analytics to inform improvements.

Skills

Social media management

Content creation

Digital marketing

Copywriting

Multilingual (English, Mandarin, Malay

Analytics tools

Creative storytelling

Data analysis

Graphic design basics

Video editing basics

Education

Bachelor's degree in marketing / communications / journalism

Tools

Facebook Insights

Google Analytics

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Bachelor's degree in marketing, communications, journalism, or related field.

Proven experience (minimum 1-2 years) in social media management, content creation, or digital marketing.

Strong writing and communication skills, with the ability to craft compelling and concise copy.

Proficiency in term of speaking and writing in three (3) languages (English, Mandarin & Malay). We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.

Proficiency in using social media management tools and analytics platforms (e.g., Facebook Insights, Google Analytics).

Creative thinking and a passion for storytelling, with an eye for visual aesthetics and design.

Ability to work effectively in a fast-paced, collaborative environment and manage multiple projects simultaneously.

Demonstrated ability to analyze data, draw actionable insights, and adjust strategies accordingly.

Knowledge of performance ads, graphic design and video editing skills is a plus.

Up-to-date with the latest social media trends, features, and best practices.

A proactive attitude, strong problem-solving skills, and a commitment to continuous learning and improvement.

Content Creation:

Craft compelling and diverse content for a range of social media platforms, including Instagram, Facebook, LinkedIn and TikTok.

Produce a variety of content formats such as photos, videos, graphics, stories, polls, and live streams.

Ensure all content aligns with brand guidelines, tone of voice, and target audience preferences.

Collaborate closely with the marketing team to brainstorm and execute content ideas that support overall marketing objectives.

Develop and implement comprehensive social media strategies tailored to achieve specific goals, such as increasing brand awareness, driving website traffic, generating leads, enhancing customer loyalty and maintaining community.

Keep up to date with social media trends, algorithm changes, and best practices to identify opportunities for engagement, optimize content performance and maintain a competitive edge.

Work closely with the marketing team to integrate social media efforts with overall marketing initiatives and campaigns.

Monitor key performance indicators (KPIs) and leverage analytics tools to track and analyze the effectiveness of our social media endeavors, providing regular reports and actionable insights to stakeholders.

Content Calendar Management:

Create and manage a content calendar outlining the publishing schedule for social media content, ensuring consistency and variety in posting frequency.

Coordinate content creation, approval, and scheduling with internal teams and external partners as necessary.

Remain organized and adaptable, ready to adjust content plans in response to real-time events, trends, and emerging opportunities.