Social Media - Social Specialist (Malaysia)

Ogilvy Malaysia; Kuala Lumpur; Hybrid; MYR 100,000 - 150,000; Full time

Job summary

A leading global agency is seeking a Social Specialist to enhance its social media presence in Malaysia and Singapore. This hybrid role involves community engagement, cultural trend spotting, and collaborative content publishing. Ideal candidates are digital natives with a passion for social media and culture. Supportive environment offered to empower creativity and autonomy.

Qualifications

• Fluent in English; Bahasa Malaysia or Mandarin is a plus.
• Passionate about culture and social media.
• Creative and collaborative; detail-oriented.

Responsibilities

• Manage and engage clients' social communities across platforms.
• Monitor real-time cultural trends and surface insights.
• Support monthly social performance reports and uncover insights.

Skills

Community Engagement

Cultural Insight

Trend Spotting

Social Media Publishing

Tools

Sprinklr

Meta Business Suite

Microsoft Office

Adobe Express

Job description

About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability todeliver creative solutions that drive unreasonable impact for clients and communities.Ogilvy is a WPP company (NYSE: WPP). For more information, visitOgilvy.com, and follow us on LinkedIn,X,Instagram, and Facebook.

About Ogilvy

Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry.

About The Role

We’re looking for a dynamic and creative Social Specialist to support and elevate our client social media presence across Malaysia (primary market) and Singapore.

This role is a hybrid of community engagement, cultural insight spotting, and social content publishing, designed to drive deeper connections between our brands and their audiences. You’ll be the voice of the brand online — engaging fans, identifying trends, and working closely with strategists and creatives to bring ideas to life.

Key Responsibilities

Community Engagement & Social Publishing

• Manage and engage client's social communities across platforms.
• Publish content using Sprinklr and native social platforms (e.g. Facebook, Instagram, TikTok).
• Respond to fans, followers, influencers, and brand advocates in an authentic and timely manner.
• Proactively seek out user-generated content (UGC) and engagement opportunities beyond the brand’s own pages.
• Collaborate with the social strategy team to bring the brand’s tone of voice to life.
  
  

Trend Spotting & Cultural Listening

• Monitor real-time cultural trends, local issues, memes, and viral moments.
• Surface insights and emerging conversations to relevant stakeholders.
• Identify and engage celebrities, influencers, and creators already engaging with our brands.
  
  

Reporting & Analytics Support

• Support monthly social performance reports and ad-hoc insights.
• Collaborate with analysts to uncover insights on top fans, FAQs, sentiment trends, and platform performance.
• Use tools like Sprinklr and platform-native analytics to support reporting.
  
  

Content Ideation & Creation

• Contribute to content ideation with social-first, local cultural relevance.
• Support creative teams and, when needed, create and produce short-form social video content independently.
• Stay current with best practices across Meta, TikTok, and emerging platforms — you know what works before the reports tell you.
  
  

Who You Are

• Passionate about culture, communities, and all things social.
• A natural digital native who intuitively understands social platforms, formats, and conversations.
• Creative, curious, and highly collaborative.
• Detail-oriented and proactive — you spot trends, risks, and opportunities quickly.
• Fluent in English (Bahasa Malaysia or Mandarin is a plus for regional relevance).
  
  

Tools & Platforms You'll Use

• Sprinklr (Social publishing + listening)
• Native social platform tools (Meta Business Suite, TikTok, etc.)
• Microsoft Office / Google Workspace
• Basic video editing apps (e.g. CapCut, Canva, Adobe Express)
  
  

If you're excited about building brand love through social media and culture, and you’re eager to contribute to one of the world’s most iconic brands — we’d love to hear from you!

How We’ll Support You

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [e-mail]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.