Social Media Content Creator cum Designer

Perunding B & O; Johor Bahru; On-site; MYR 39,000 - 61,000; Full time

Job summary

Perunding B & O is seeking a Social Media Content Creator cum Designer to elevate our brand across digital channels. You will plan, create, and publish engaging content, and collaborate with marketing to support campaigns.

You will handle photography/videography, graphic design, and video editing, ensuring visuals align with brand identity. Office-based role with occasional travel for events in Malaysia, Johor Bahru.

Qualifications

• Degree in Marketing, Digital Marketing, Mass Communication, Graphic Design, Multimedia Design or related field.
• 1–2 years of experience in social media management, content creation, graphic design, or related role.
• Fresh graduates with strong creativity and willingness to learn are encouraged.

Responsibilities

• Manage social media platforms (Facebook, Instagram, TikTok, LinkedIn) and other channels.
• Plan and execute content calendars aligned with marketing strategies.
• Create content concepts, scripts, captions, and storytelling ideas.
• Conduct photo and video shoots and ensure brand consistency.
• Design marketing materials and edit videos for campaigns.

Skills

Social media management

Content creation

Graphic design

Video editing

Photography

Storytelling

Creativity

Teamwork

Education

Diploma or Bachelor's degree in Marketing

Tools

Adobe Photoshop

Illustrator

Canva

CapCut

Adobe Premiere Pro

Job description

The Social Media Content Creator cum Designer is responsible for developing engaging digital content, managing social media platforms, and creating visual materials to enhance the Company's brand presence. The role involves content planning, graphic design, photography/videography, video editing, and social media management to support marketing campaigns, brand awareness, customer engagement, and business growth.

Key Responsibilities

1. Social Media Management

Manage and maintain the Company's social media platforms, including Facebook, Instagram, TikTok, LinkedIn, and other relevant channels.

Plan and execute social media content calendars aligned with marketing strategies and business objectives.

Monitor social media trends, audience engagement, and competitors’ activities to identify opportunities for improvement.

Respond to comments, messages, and inquiries professionally to enhance customer engagement.

2. Content Creation & Creative Development

Develop creative and engaging content, including social media posts, promotional materials, videos, reels, stories, and campaigns.

Create content concepts, scripts, captions, and storytelling ideas suitable for different target audiences.

Conduct photo and video shoots for company activities, events, products, services, and marketing campaigns.

Ensure all content reflects the Company's brand identity and communication standards.

3. Graphic Design & Video Editing

Design marketing materials such as posters, banners, brochures, advertisements, social media graphics, and promotional visuals.

Edit short-form videos, reels, and promotional videos using relevant editing software.

Maintain consistency in branding, layouts, fonts, colours, and visual styles across all communication channels.

4. Marketing Campaign Support

Support the marketing team in planning and executing digital marketing campaigns, promotions, and events.

Collaborate with internal teams to gather information and develop relevant content.

Assist in preparing marketing materials for launches, announcements, and company initiatives.

5. Performance Tracking & Improvement

Track social media performance metrics, including reach, engagement, followers, and campaign results.

Analyse content performance and recommend improvements to increase engagement and brand visibility.

Stay updated with the latest social media trends, tools, and digital marketing practices.

Preferred Qualifications

Diploma or Bachelor's Degree in Marketing, Digital Marketing, Mass Communication, Graphic Design, Multimedia Design, or related fields.

Minimum 1–2 years of experience in social media management, content creation, graphic design, or a related role.

Fresh graduates with strong creativity, passion for content creation, and willingness to learn are encouraged to apply.

Proficient in graphic design tools such as Adobe Photoshop, Illustrator, Canva, or similar software.

Experience in video editing tools such as CapCut, Adobe Premiere Pro, or equivalent applications.

Strong understanding of social media platforms, digital trends, and content strategies.

Creative mindset with strong visual and storytelling skills.

Good knowledge of social media trends and audience behaviour.

Ability to create engaging and high-quality visual content.

Good communication and teamwork skills.

Strong attention to detail and ability to manage multiple projects.

Ability to work independently with minimal supervision.

Photography and videography skills are an added advantage.

Working Conditions

Office-based role with occasional travel for events, photoshoots, and content creation activities.

Required to stay updated with current social media trends and digital marketing practices.