Senior Social Media & Engagement Lead

Aisling Group; Kuala Lumpur; On-site; MYR 50,000 - 70,000; Full time

Job summary

A dynamic marketing agency is seeking a Senior Executive for Social Media in Kuala Lumpur. In this role, you will lead a team of specialists, create sharp and engaging content, and collaborate closely with multimedia designers. Your responsibilities include optimizing social media posts, scheduling releases, monitoring audience engagement, and analyzing the effectiveness of publications. The ideal candidate is passionate about social media trends and skilled in generating compelling content.

Responsibilities

• Train and supervise a team of Social Media Specialists.
• Create engaging and actionable written content.
• Collaborate with Videographers and Multimedia Designers.
• Optimize content for various social media platforms.
• Schedule posts for maximum engagement.
• Monitor user engagement and feedback.
• Analyze and report on publication effectiveness.

Job description

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

About the job Senior Executive, Social Media

• Training and supervising a cohort of Social Media Specialists.
• Creating written pieces that are sharp, memorable, and effective at prompting readers to take action.
• Collaborating with Videographers and Multimedia Designers to ensure that posts are engaging.
• Optimizing content for publication across various social media sites.
• Scheduling copy for release at optimal times.
• Monitoring users' engagement with and feedback on every post.
• Analyzing and reporting on the effects of publications