Senior PSP Assistant (Digital)

United Nations High Commissioner for Refugees; Kuala Lumpur; On-site; MYR 60,000 - 100,000; Full time

Job summary

UNHCR Malaysia is seeking a motivated digital fundraising program specialist to enhance private sector partnerships and donor acquisition. You will digitize and tailor content across emails, websites and social media to engage potential donors and support program objectives.

Responsibilities include content strategy, calendar planning, influencer collaborations, event concepts, and coordinating with agencies.

Qualifications

• Education as specified (Secondary or University degree)
• Experience in public relations or media, event management, and content creation
• Ability to manage internal/external stakeholders and vendors
• Desirable: experience with digital influencers; brand management; measurement and evaluation of media engagement and web traffic
• Proven writing/editing for magazines, newspapers and websites

Responsibilities

• Review and adapt content for emails, websites and social media to meet program objectives
• Develop communications strategy for PSP with objectives, budgets, and performance reviews
• Monitor trends and insert UNHCR messaging into conversations
• Engage digital influencers and coordinate collaborations
• Create content plans including calendars and social media management across channels
• Organize events and evaluate outcomes to improve effectiveness
• Support omnichannel fundraising efforts including face-to-face lead generation
• Assist with procurement processes and related admin tasks
• Perform other duties as delegated by supervisors

Skills

Public relations

Media relations

Content creation

Event management

Social media management

Stakeholder management

Digital fundraising

Education

Secondary education or university degree in Communications/Journalism/Social Science/Sales & Marketing

Tools

Excel

PowerPoint

Word

Job description

Deadline for Applications November 12, 2026 Hardship Level (not applicable for home-based) A (least hardship) Family Type (not applicable for home-based) Family Staff Member / Affiliate Type UNOPS LICA5 Target Start Date 2026-12-01

Terms of Reference

General Background UNHCR, the UN Refugee Agency, launched Private Sector Partnerships (PSP) activities in Malaysia in 2017 to secure financial contributions from Individual donors as well as Corporates and Foundations. The development of this market will support the global organization in expanding its supporter base, building stable and predictable income stream from the private sector within Malaysia. Ultimately, UNHCR Malaysia can provide even more support to refugees and other persons of concern. As in other markets PSP operates in, a PSP goal in Malaysia is to establish a sustainable source of funding through monthly donors to be recruited via Digital platform (online). UNHCR operations in Malaysia, currently benefiting more than 200,000 refugees and other persons of concern, provides an excellent operational context to present UNHCR to the public in a compelling manner and seek financial support from individual donors in support of UNHCR programs in Malaysia and worldwide. PSP activities in collaboration with other units also contribute to raise UNHCR brand awareness and improve public perceptions on refugees. UNHCR is now looking for a highly motivated and self-driven digital fundraising program expertise with proven track record in digital fundraising and / or direct marketing and digital marketing experience acquired in the commercial sector, to support the expansion of UNHCR digital fundraising acquisition program in Malaysia.

Purpose and Scope of Assignment

• Assist in reviewing, digitizing, and adapting content from UNHCR local and global perspectives to enrich the content and interactions of emails, website, and social media platforms (organic and paid) i.e., Facebook, Instagram, YouTube and etc., which target prospects, while ensuring content is tailored to audience preferences, tone of voice and engagement best practices, in order to meet the programs’ objectives;
• Assist in developing communications strategy for PSP and ensure all work is progressing to plan as well as defining objectives, reviewing performance, and managing budget, regularly; coordinate with PR, media and creative agencies to support campaign execution and media opportunities.
• Monitor news and popular trends to insert UNHCR’s messaging into ongoing conversations; identify key moments for proactive communications.
• Identify, engage and manage relationships with digital influencers and content creators, including coordinating collaborations, monitoring performance, and ensuring alignment with campaign, brand and fundraising objectives.
• Develop content strategy and plan, including a content calendar, executing digital content creation and social media management (scheduling, monitoring, and reporting) for brand communications and donor acquisition activities across owned, paid and earned channels;
• Develop event concepts and strategies, organise and execute events, and monitor and evaluate outcomes to measure effectiveness, achieve objectives and identify opportunities for improvement.
• Assist in digital and content marketing activities that support omnichannel efforts such as face to face fundraising and lead generation.
• Assist and coordinate procurement process and execute related administrative work that complement the above duties when necessary;
• Any other responsibilities as delegated by the supervisor(s);

Monitoring and Progress Controls

• Monitor and analyse performance ensuring that all communications, engagement and fundraising KPIs are met or exceeded.
• Functionally guided by PSP Associate, the position will be involved in weekly work report to supervisor by PSP Officer.
• Campaign report and evaluation to supervisor.
• Mid-year and year-end evaluations with supervisor.

Qualifications and Experience

• Education - Completion of Secondary Education, or University degree in Communication, Journalism, Social Science, Sales and Marketing, or related fields.
• Work Experience Essential - Experience in public relations or media, event management, and content creation - Experience in managing internal stakeholders, external vendors, clients, and partners. - Minimum 2 years for High School Diploma and 1 years for BA or higher. Desirable - Experience working with digital influencers. - Experience with brand management. - Experience with measurement and evaluation, especially providing analysis of media coverage, social media engagement, web traffic, etc. Experience reporting, writing, editing for magazines, newspapers and websites.
• Key Competencies - Demonstrated experience in end-to-end event management, including creative event conceptualisation, logistics coordination, on-site execution, problem‑solving and stakeholder management. - Experience in content management (web, video, and blogs) and active management of stakeholders such as vendors and digital influencers desired. - Strong communication and interpersonal skills required. - Ability to manage a complex and diverse workload and to work to tight deadlines required. - Ability to engage with external vendors at a strategic and operational level and coordinating multiple stakeholders required. - Ability to work independently without direct supervision required. - Well experience of computerized accounts packages, Excel, PowerPoint, and Word required. - Well‑articulated, good communicator at ease with persons of different cultural/educational backgrounds desired. - Knowledge of social media marketing, content management, and digital communications desired. - Knowledge of refugee issues and of UNHCR or another human rights‑oriented agency an asset. - Understanding of the NGO sector and private sector fundraising an asset. - Written and verbal fluency in English and Bahasa Malaysia required. - Knowledge of other UN languages e.g. Mandarin an asset, as well as Cantonese desired.

Standard Job Description

Required Languages , , Desired Languages , , Additional Qualifications Skills Education Certifications Work Experience Other information

This position doesn't require a functional clearance Remote No

External Applicants

For external applicants: We would like to call your attention on the eligibility of International Professional (P) category: According to our Recruitment and Assignments Policy, P staff members will not normally serve in the country of their nationality, and the first regular appointment in the P category must be outside the staff member's country of nationality. In practical terms this means that you are not eligible to apply for International Professional vacancies advertised in the country where you are national of. In case of technical difficulties when applying, external applicants (not current UNHCR workforce members) can write to [e-mail].

Former UNHCR Colleagues

Former UNHCR employees who are on mandatory break-in service or have separated from UNHCR after 1 October 2022 should create an account through this platform. Once you fill in your basic personal information (employee ID, birth date, name, email address), Workday will identify you as prior personnel and merge your employee account with your external applicant account.

Diversity and Inclusion

The UNHCR workforce consists of many diverse nationalities, cultures, languages and opinions. UNHCR seeks to sustain and strengthen this diversity to ensure equal opportunities as well as an inclusive working environment for its entire workforce. Applications are encouraged from all qualified candidates without distinction on grounds of race, colour, sex, national origin, age, religion, disability, sexual orientation and gender identity. UNHCR, the UN Refugee Agency, takes the lead in protecting people forced to flee wars and persecution around the world, providing life‑saving aid including shelter, food and water to ensure their basic safety, rights and dignity.

Impact

With 18,879 women and men working in 137 countries, we work tirelessly to make a difference in the lives of 89.3 million forcibly displaced people worldwide. Our dedicated and professional staff work around the clock in roles including legal protection, community services, public affairs, health and more. Despite the challenges they can face, our staff are proud to work for UNHCR and determined to make a positive impact.

Career with UNHCR

Why a career with UNHCR? Our dedicated staff work to protect and assist people fleeing conflict and persecution at a time when global forced displacement is at a record high. Our colleagues bring a wide range of specialized skills, including expertise in legal protection, administration, community services, public affairs, health and other disciplines.

Disability Inclusion

If you are a person with a disability and you expect you may face challenges during the recruitment process, you can indicate it in your application form. There are options to select any health conditions you may have and outline any necessary adjustments related to disabilities during the recruitment phases. Providing this information is optional. It will be treated as strictly confidential and used only for the purpose of finding out how to better assist you during the recruitment processes. Adjustments for candidates with disabilities will be provided as best possible and as needed upon request. All candidates will be assessed based on meeting the requirements for each vacancy in relation to experience, skills, and education.

","IsExpired":false}