Primary Function:
- Assist Business Unit Head with all sales-related matters, including territory management (MYOP).
- Deliver account strategy, tactics, and investment proposals to drive patient access, customer access, and sales targets.
- Establish, develop, and maintain positive business growth within the defined territory.
- Master account and territory stakeholder networks to implement relevant pricing/access programs in partnership with customers.
- Regularly evaluate and report updated market and competitor information to management.
- Coach and lead junior medical representatives.
- Manage key strategic accounts within restructured hospitals and private specialist clinics.
- Strategize and align business plans, and execute marketing activities within the territory.
- Ensure timely documentation and communication of market AE reports to the PV manager.
Key Duties, Responsibilities & Accountabilities:
- Achieve and exceed sales targets by developing new business with existing and potential clients.
- Increase product market share in respective territories.
- Maintain high levels of product and business environment knowledge.
- Utilize effective selling and negotiation skills to enhance performance and capitalize on sales opportunities.
- Monitor market trends through customer contact and industry events.
- Identify and target key physicians and healthcare professionals, maintaining relationships and negotiating concessions.
- Plan field activities based on customer segmentation and targeting principles.
- Analyze territory and customer data, including doctor call reports and territory spend.
- Develop and maintain relationships with key opinion leaders and keep the key prescriber data bank updated.
- Assess customer needs and advise on product applications accordingly.
- Report on sales, activities, and territory performance as required.
- Discuss personal goals and performance with your manager biannually.
- Follow up promptly on planned activities.
- Maintain positivity, self-motivation, and encourage team members.