Senior Executive, Digital Marketing SEA (META & Google Ads)

Puma; Selangor; On-site; MYR 150,000 - 200,000; Full time

Job summary

PUMA is seeking a Senior Executive for Digital Marketing in SEA, focusing on performance marketing across platforms such as Meta and Google Ads. This role will involve optimizing campaigns, delivering reports, and analyzing data in a vibrant, open environment that encourages innovation and self-belief.

Qualifications

• Experience with Shopee Ads, Lazada Ads, Meta Ads, and Google Ads is a plus.
• Understanding of Lazada and Shopee Seller Center.
• Ability to analyze campaign results and evaluate KPIs.

Responsibilities

• Set up and track investments on Meta campaigns.
• Optimize and report on performance marketing campaigns.

Skills

E-commerce knowledge

Digital marketing

Data analysis

Fluency in English

Education

Bachelor's degree in e-commerce, business management, or relevant fields

Tools

Shopee Ads

Lazada Ads

Meta Ads

Google Ads

Job description

Senior Executive, Digital Marketing SEA (META & Google Ads)

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This role will be responsible for executing performance marketing campaigns across our platforms, including marketplaces and e-commerce, to support PUMA SEA. The candidate should be hands-on in optimizations for Sponsored Discovery Ads, Meta, and Google Ads.

Your Mission

1. Task 1: Set up and track investments on Meta campaigns across objectives like catalogue sales, conversions, store traffic, and awareness.
2. Task 2: Optimize Meta campaigns.
3. Task 3: Deliver regular reports on campaign results, including data analysis and KPI evaluation.

Your Talent

• Education: Bachelor's degree in e-commerce, business management, or relevant fields.
• Professional: Prior experience with Shopee Ads, Lazada Ads, Meta Ads; Google Ads experience is a plus.
• IT Skills: Understanding of Lazada and Shopee Seller Center, Meta platform, Google platform.
• Language Skills: Fluent in English; additional languages are a plus.

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Salary match, number of applicants, skills match

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Retail & Consumer Products, 51-100 employees

PUMA's mission is to become the most desirable sportlifestyle company and to reinforce its position as a leading multi-category sportlifestyle brand. We foster an open, entrepreneurial environment that supports innovative ideas and values passion, openness, self-belief, and entrepreneurship. If your profile matches your background and experience, please submit your application.