Senior Digital Marketing Lead

Biomed Global

Petaling Jaya

On-site

MYR 56,000 - 67,000

Full time

26 hours ago

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Job summary

Biomed Global in Malaysia is seeking a driven Digital Marketing Lead to oversee planning, execution, and optimization of the group’s digital marketing strategy across channels and markets. You will collaborate with the Digital Marketing team and cross-functional partners to deliver campaigns that build brand visibility and generate qualified leads.

The role requires strong analytical skills to monitor performance, develop dashboards, and optimize campaigns using data-driven insights.

Qualifications

Bachelor’s degree in Marketing, eCommerce, Business Administration, Communications, or related field preferred.
Minimum 5 years of relevant digital marketing experience with KPIs to show impact.
Experience in content marketing, SEM, stakeholder engagement, and campaign optimization at strategic and tactical levels.

Responsibilities

Lead the planning, execution, and optimization of the Group’s digital marketing strategy across multiple markets.
Plan, develop, and implement campaigns that drive engagement, lead generation, and revenue growth.
Utilize content marketing, SEM, webinars, email marketing, and other online channels to reach targets.
Collaborate with internal stakeholders to support marketing activities and optimize reach and effectiveness.
Develop dashboards and reports to monitor campaign performance and insights.