Senior Content Writer & Brand Story Architect

MyAtlas Digital; Selangor; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Contractual bonus

Performance bonus

Professional development

Collaborative environment

Flexible working arrangements

Health and wellness benefits

Job summary

MyAtlas Digital is seeking a Senior Content Writer to shape stories that spark attention and move audiences to action. You’ll translate briefs into bold narratives, maintaining brand voice across blogs, social content, videos, and whitepapers.

The role partners with marketing and creative teams to drive campaigns and conversions. The ideal candidate has 2-5+ years in content writing, a strong portfolio, and proficiency in English or Mandarin, with SEO and analytics experience.

Qualifications

• Bachelor's degree in marketing, Communications, English or related field.
• 2 - 5+ years of experience in content writing, copywriting or editorial roles.
• Strong portfolio showcasing versatility across formats.
• Excellent command of English or Mandarin, with storytelling and brand tone.
• Experience in SEO, content strategy and performance-driven writing.
• Ability to juggle multiple projects and manage timelines independently.
• Familiarity with social media trends, analytics tools and emerging digital formats.
• A collaborative spirit and passion for creating meaningful, idea-driven content.

Responsibilities

• Develop high-quality, persuasive, and engaging copy across formats (blogs, social media, videos, infographics, whitepapers).
• Ensure content reflects brand voice, tone, and messaging guidelines.
• Maintain editorial standards that connect with the target audience.
• Collaborate with marketing and creative teams to conceptualize campaigns.
• Translate business goals into impactful copy driving awareness, engagement, and conversion.
• Participate in content planning and strategy sessions for messaging frameworks.
• Contribute to content strategy to ensure brand consistency and alignment.
• Mentor and guide junior copywriters with constructive feedback.
• Review and refine content for quality, clarity, and consistency.
• Partner with design, marketing, operation teams to complement campaigns.
• Work with SEO and analytics teams to track performance and refine messaging.
• Take ownership of content deliverables from ideation to publication.
• Manage and maintain the content calendar for timely delivery.
• Stay ahead of trends and audience insights to keep content fresh.

Skills

Content writing

Storytelling

Editing

SEO basics

Project management

Collaboration

Mentoring

Analytics mindset

Education

Bachelor's degree in Marketing/Communications/English

Tools

SEO tools

Analytics tools

Job description

MyAtlas Digital is seeking a Senior Content Writer to shape stories that spark attention and move audiences to action. You’ll translate briefs into bold narratives, maintaining brand voice across blogs, social content, videos, and whitepapers.

The role partners with marketing and creative teams to drive campaigns and conversions. The ideal candidate has 2-5+ years in content writing, a strong portfolio, and proficiency in English or Mandarin, with SEO and analytics experience.