Senior Brand Manager- Innovation

Mondelez International; Selangor; On-site; MYR 200,000 - 250,000; Full time

Job summary

An established industry player is seeking a dynamic marketing professional to drive innovation and brand growth. In this role, you will collaborate with cross-functional teams to develop consumer-centric strategies that enhance product offerings and portfolio management. You will leverage deep consumer insights and analytical skills to create impactful marketing communication plans. Join a fast-growing company that values creativity and strategic thinking, and be a part of a mission to lead the future of snacking. This is an exciting opportunity to accelerate your career in a vibrant and diverse environment.

Qualifications

• Experience in marketing within consumer goods, ideally in a matrix environment.
• Strong analytical and creative skills with a focus on innovation.

Responsibilities

• Develop and implement innovation strategies aligned with brand vision.
• Manage brand portfolio and monitor performance against KPIs.

Skills

Marketing in consumer goods

Product innovation development

Cross-functional teamwork

Analytical skills

Creative skills

Consumer understanding

Effective communication

Education

Bachelor's degree in Marketing or related field

Job description

Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

You create and implement the innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth.

How You Will Contribute

You will work with others in Mondelēz International to determine an innovation strategy and priorities to enable consumer-centric brand growth and execute commercial innovation plans on innovation based on identified goals. In partnership with brand teams, you will define and deliver plans to renovate the core brand and to strengthen the entire portfolio through innovation and renovation. You will also manage the portfolio (which includes brand architecture). In this role, you are accountable for revenue and profit, sharing objectives as they relate to innovation, and monitoring performance against key performance indicators. Based on your deep consumer insights, brand strategy and positioning, you will integrate innovation into marketing communication plans and campaigns.

What You Will Bring

A desire to drive your future and accelerate your career and the following experience and knowledge:

1. Marketing, ideally in a matrix environment in the consumer goods industry
2. Developing and marketing product innovations at a cross-country level
3. Working effectively with other marketing disciplines and with cross-functional teams
4. Working with design, innovation and research agencies
5. Analytical and creative skills—a balance of commercial and strategic acumen
6. Understanding consumers
7. Communicating effectively, verbally and in writing, and executive presentation skills

More About This Role

What you need to know about this position:

What extra ingredients you will bring:

Education / Certifications:

Job specific requirements:

Travel requirements:

Work schedule:

No Relocation support available

Business Unit Summary

Mondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like Oreo and Tiger biscuits, Kinh Do mooncakes, Jacob’s crackers, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy and Eden cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate.

Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Job Type

Regular

Brand & Portfolio Management

Marketing