SEA Activation Marketing Executive (Transportation & Energy Group)

㍍; Petaling Jaya; On-site; MYR 75,000 - 100,000; Full time

Job summary

A leading company seeks a SEA Activation Marketer to develop and execute marketing activation programs aligned with business goals. The role involves close coordination with sales and technical leaders, leading to effective demand generation and channel campaigns in diverse markets in Southeast Asia. Applicants should have a bachelor's degree in marketing or business, complemented by a minimum of 5 years' experience in B2B marketing within industrial segments.

Qualifications

• Minimum 5 years’ experience in marketing disciplines.
• Experience in B2B Marketing in industrial segments.
• Proven experience in market segmentation and integrated marketing campaigns.

Responsibilities

• Develop and execute marketing activation programs.
• Track performance of marketing tactics aligned with division priorities.
• Coordinate with Sales and Technical Leaders for integrated initiatives.

Skills

Interpersonal skills

Problem-solving skills

Excellent communication skills

Education

Bachelor’s degree in marketing or business

Tools

PPT

Excel

Power BI

SFDC

Job description

3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.

Job Description:

As a SEA Activation Marketer, you are responsible for developing and executing marketing activation programs to support the division’s growth targets. You will track the performance of marketing tactics, including demand generation, sales enablement, and channel activation, ensuring tactics align with the division's priorities. This role involves close coordination with Sales, Technical and Area Portfolio Leaders to ensure that all initiatives are integrated and effectively meet the established timing and effectiveness objectives.

You will have the opportunity to make an impact by:

Leading strategic activation of prioritized demand generation programs and channel campaigns Driving continuous improvement by monitoring and optimizing demand generation programs in collaboration with the Product and/or Integrated Marketer including analysis of marketing and SFDC analytics Launching new products and implementing price strategies aligned with business goals Developing localised content to country needs, ensuring it meets customer needs, market trends, regulatory requirements

Your Skills and Expertise

To set you up for success in this role, 3M requires (at a minimum) the following qualifications:

• A bachelor’s degree in marketing or business is preferred
• Experience in B2B Marketing in industrial segments
• 5 years’ experience in marketing disciplines such as price, portfolio, end-user and channel

Additional qualifications that could help you succeed even further in this role include:

• Proven experience in market segmentation and developing integrated marketing campaigns in SEA
• Good level of interpersonal and problem-solving skills
• Excellent communication skills are necessary for interacting with cross-functional stakeholders
• Problem solving skills and adaptability to changing market conditions
• Proficient in PPT, Excel, Power BI office tools, and experience with SFDC is a plus

Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Instagram, Facebook, and LinkedIn @3M.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

3M Global Terms of Use and Privacy Statement

Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at 3M are conditioned on your acceptance and compliance with these terms.

Please access the linked document by clicking here , select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.