Salesforce Marketing Operations Lead

SEEK; Kuala Lumpur; Sur place; MYR 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Annual bonus

Hybrid work

Flexible leave

4 weeks remote work

Mental health support

Résumé du poste

SEEK's Salesforce Marketing Operations Lead will enhance engagement across hirers and candidates through omni-channel marketing powered by Salesforce Marketing Cloud expertise. The role combines hands-on SFMC mastery with campaign management to bring marketing automation to life.

This position bridges strategy and execution, collaborating with stakeholders and technology teams, with a focus on scalable, data-driven campaigns and ongoing optimization.

Qualifications

• Bachelor's degree from an accredited university.
• 5+ years' hands-on experience across Salesforce Marketing Cloud modules, including Automation Studio, Journey Builder, Data Extensions and more.
• Strong proficiency in SFMC scripting languages, including SSJS and AMPscript.
• Proven experience integrating across the Salesforce ecosystem and working with APIs to connect systems.
• Solid HTML/CSS skills for email development and troubleshooting.
• Demonstrable analytical skills with data-driven insights.
• Experience with project management tools like Jira, Monday.com or Confluence.

Responsabilités

• Collaborate with stakeholders to understand business requirements and act as a technical consultant throughout the campaign planning process.
• Build, test, deploy and optimise multi-step campaigns and journeys in SFMC using AMPscript/SSJS.
• Work with tech teams to ensure seamless integration between SFMC, Salesforce CRM and activation channels.
• Drive innovation and manage omni-channel marketing automation to grow engagement.

Connaissances

SFMC expertise

AMPscript & SSJS

Campaign orchestration

API integration

HTML/CSS email

Data modeling

Formation

Bachelor's degree

Outils

Jira

Confluence

Monday.com

AppExchange

Databricks

Description du poste

SEEK operates market-leading online employment marketplaces, including Jobstreet and Jobsdb in Asia. SEEK has been helping people live more fulfilling and productive working lives and helping organisations succeed for over 25 years.

Founded and headquartered in Melbourne, Australia, SEEK has grown into a multinational technology company with over 3,300 employees and is listed on the Australian Securities Exchange.

SEEK’s presence spans Australia, New Zealand, Hong Kong, Indonesia, Malaysia, the Philippines, Singapore and Thailand. Additionally, SEEK has minority investments in employment marketplaces in China, South Korea and Bangladesh.

SEEK develops and applies innovative data and technology tools to facilitate high-quality matching and improve reliability of marketplace information.

In 2021, 2022, 2023 and 2024, SEEK was recognised as one of Australia’s Top Ten Places to Work in Technology in the AFR BOSS Best Places to Work awards. SEEK was also named a 5-Star Employer of Choice by HRD Asia in 2026 and won four accolades at TalentCorp’s Life at Work Awards 2023 in Malaysia.

Job Description

The Salesforce Marketing Operations Lead will play a pivotal role in enhancing engagement across both customer segments of the marketplace, hirers and candidates, through innovative omni-channel marketing strategies powered by deep Salesforce Marketing Cloud expertise.

This role bridges the gap between marketing strategy and technical execution, combining hands-onSalesforce Marketing Cloudmastery with a strong grasp of campaign management platforms to bring marketing automation to life.

The Role

• Collaborate with stakeholders to understand business requirements and act as a technical consultant throughout the campaign planning process, ensuring solutions are fit for purpose and scalable;
• Build, test, deploy and continuously optimise multi-step campaigns and journeys in SFMC using advanced AMPscript and SSJS, and oversee campaign go-live processes and post-launch maintenance to ensure sustained performance;
• Work with technology teams to ensure seamless integration between systems, including Salesforce Marketing Cloud (SFMC), Salesforce CRM and downstream activation channels via AppExchange partners; and
• Serve as a role model within the functional team by driving innovation and maintaining a deep understanding of the evolving technology landscape, emerging trends and new channels of engagement. This role is instrumental in driving growth through omni-channel marketing automation using Salesforce Marketing Cloud or similar tools.

Qualifications

• A bachelor's degree from an accredited university;
• 5+ years' hands-on experience across Salesforce Marketing Cloud modules, including Automation Studio, Query Studio, Journey Builder, Data Views, Mobile Connect, Tracking Reports, Audience Builder, CloudPages, Data Extensions and Mobile Push;
• Strong proficiency in SFMC scripting languages, including SSJS and AMPscript;
• Proven experience integrating across the Salesforce ecosystem (including platforms like Databricks) and working with APIs to connect systems;
• Solid HTML/CSS skills for email development and troubleshooting;
• Demonstrable analytical skills, with the ability to translate data into meaningful customer insights;
• Demonstrable project management skills, with familiarity with tools like Jira, Monday.com or Confluence desirable; and
• Experience partnering with third-party vendors (AppExchange partners) to build custom, API-driven flows that enable bi-directional data flow is strongly desirable.

Additional Information

At SEEK we offer:

• Annual Performance Bonus Plan
• Support of flexible hybrid working, including a mix of office and work from home days depending on your role.
• Paid and unpaid leave benefits including Personal Flexi Days
• The opportunity to work from anywhere for up to 4 weeks per financial year
• SEEKer Support, a confidential service that offers employees up to six sessions with a mental health professional of your choice

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific supportor adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

At SEEK, we may use AI tools to support parts of the hiring process, including reviewing applications or assessing responses. These tools are designed to assist our hiring teams, not replace human judgement. All hiring decisions are made by people. If you’d like more information about how your information is managed during recruitment, please contact the Talent Acquisition Team.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

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