Programmatic Marketing Lead - AI-Powered Campaigns & Creative Ops

TDCX; Kuala Lumpur; On-site; MYR 150,000 - 230,000; Full time

Job summary

Jora Malaysia is seeking a seasoned Programmatic Campaign leader to guide a growing team in end-to-end campaign setup, optimization, and reporting. You will drive AI-assisted tooling adoption and establish QA processes across campaigns and creative reviews.

You will upskill agents, manage daily client communications, and ensure SLAs are met, while reporting pipelines deliver data-driven insights to stakeholders.

Qualifications

• 5+ years in performance marketing, AdOps, or programmatic campaign management.
• Proven leadership in digital advertising environments.
• Strong DSPs, MMPs, Ad Exchanges, and mobile ecosystems knowledge.
• Familiar with AI-assisted workflow tools.
• Excellent client-facing and internal communication skills.
• Analytical with ability to interpret data and optimize.

Responsibilities

• Guide the Programmatic Campaign Manager team in end-to-end campaign setup and optimization.
• Build and expand the Creative Review Ops function with standardized workflows.
• Implement QA processes to catch errors and risks before client escalation.
• Develop training to upskill agents on programmatic platforms and AI tooling.
• Act as primary escalation point for clients and oversee communications.
• Oversee reporting pipelines, pacing, and metrics with data-driven insights.

Skills

Programmatic PM

Performance Marketing

Team Leadership

AdOps

DSPs & Exchanges

SQL

APIs

AI Tools

Client Communication

Data Analytics

Tools

ChatGPT

Claude

Gemini

Forge Ops

Zapier

n8n

Job description

Jora Malaysia is seeking a seasoned Programmatic Campaign leader to guide a growing team in end-to-end campaign setup, optimization, and reporting. You will drive AI-assisted tooling adoption and establish QA processes across campaigns and creative reviews.

You will upskill agents, manage daily client communications, and ensure SLAs are met, while reporting pipelines deliver data-driven insights to stakeholders.