Product Marketing Lead

Luxury Business Solutions; Seri Kembangan; On-site; MYR 196,541 - 314,465; Full time

Job summary

Luxury Business Solutions is seeking a Product Marketing Lead in Seri Kembangan, Malaysia. The role involves owning the commercial success of products through effective marketing strategies and sales performance management. Key responsibilities include demand creation, product performance tracking, and pricing strategy development. Ideal candidates will have strong consumer understanding and experience in marketing strategy. This role provides a unique opportunity to influence product narratives and drive profitability.

Qualifications

• Strong in consumer understanding, trend analysis, and commercial thinking.
• Skill mix: 50% marketing strategy, 30% product sense, 20% sales understanding.

Responsibilities

• Create demand for products.
• Track product performance.
• Develop pricing and offer strategies.
• Provide feedback to product team.

Skills

Consumer understanding

Trend analysis

Commercial thinking

Marketing strategy

Product sense

Sales understanding

Job description

Seri Kembangan, Malaysia | Posted on 05/07/2026

The Product Marketing Lead owns the commercial success of products by translating product into demand, desire, and sales performance across all channels.

They sit at the intersection of Product (R&D / Merchandising), Marketing (Content / Branding), and Sales Channels (Livestream / Affiliate /Marketplace).

In simple terms: They decide what story to tell, who it’s for, and how to sell it profitably.

Key Responsibilities

• Demand Creation
• Product Performance Tracking
• Pricing & Offer Strategy
• Feedback Loop to Product Team

KPIs

• Product GMV Performance
• Sell-Through Rate
• Channel Conversion Efficiency
• Margin Performance

Requirements

• Strong in consumer understanding, trend analysis, and commercial thinking.
• Skill mix: 50% marketing strategy, 30% product sense, 20% sales understanding.