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Product Marketing Executive

Alpro Pharmacy Sdn Bhd

Seremban

On-site

MYR 150,000 - 200,000

Full time

8 days ago

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Job summary

A leading pharmacy is seeking a Marketing Executive to drive sales growth of health products. The ideal candidate will develop sales strategies, execute marketing campaigns, and build strong relationships with healthcare professionals. This role requires a Bachelor's degree in Marketing or Nutrition, fluency in Mandarin, and exceptional communication skills.

Benefits

Staff Price and Medical
Increment and Bonus
Career Development
Badminton Club

Qualifications

  • Bachelor's degree in Marketing / Nutrition / Dietetics.
  • Able to speak in Mandarin.
  • Proven experience in marketing or a related role.

Responsibilities

  • Develop and implement effective sales strategies for health products.
  • Collaborate on marketing campaigns and analyze market trends.
  • Cultivate strong relationships with healthcare professionals.

Skills

Interpersonal skills
Communication skills
Analytical skills

Education

Bachelor's degree in Marketing / Nutrition / Dietetics

Job description

Job Responsibility

Details of job roles

  • Sales Strategy and Execution:
  • Develop and implement effective sales strategies to drive revenue growth and achieve sales targets for health products.
  • Identify target markets, customer segments, and key decision-makers to maximize sales opportunities.
  • Monitor sales performance, track key metrics, and provide regular reports to management on sales activities and results.
  • Marketing Campaigns and Promotions:
  • Develop and execute integrated marketing campaigns to create awareness, generate leads, and drive product demand.
  • Collaborate with the creative builder team to create marketing materials like brochures, presentations, and online content.
  • Utilize digital marketing channels, social media, and email marketing to reach target audiences effectively.
  • Analyze market trends, competitor activities, and customer feedback to refine marketing strategies and messaging.
  • Product Positioning and Branding:
  • Conduct market research and competitive analysis to identify unique selling propositions and positioning for health products.
  • Develop a deep understanding of customer needs, preferences, and pain points to tailor marketing messages and product positioning.
  • Collaborate with cross-functional teams, including product development and regulatory, to ensure product compliance and market readiness.
  • Relationship Management and Collaboration:
  • Collaborate closely with internal teams, including sales and geo marketing team, special project team, frontliner alproeans and customer support, to ensure seamless execution of sales and marketing strategies.
  • Provide training and support to the sales team to enhance their product knowledge and selling skills.
  • Cultivate strong relationships with healthcare professionals, opinion leaders, and key industry influencers to drive product endorsements and referrals.

Job Requirements

  • Bachelor's degree in Marketing / Nutrition / Dietetics or a related field, with a strong understanding of nutritional principles and supplements.
  • Able to speak in Mandarin
  • Fresh graduate are welcome to apply
  • Proven experience in marketing or a related role, preferably in the health or wellness industry.
  • Exceptional interpersonal skills, with the ability to communicate complex nutritional information clearly and effectively.

Job Benefits

  • Staff Price and Medical
  • Increment and Bonus
  • Career Development
  • Badminton Club
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