Product Manager (TCM)-Product Sales & Promotion, Market Expansion

Tong Xin Tang Healthcare International; Kuala Lumpur; On-site; MYR 50,000 - 80,000; Full time

Job summary

A leading company in traditional Chinese medicine is seeking a Product Manager to lead product sales and promotion strategies. The successful candidate will conduct market research, manage supplier relationships, and coordinate with marketing for product launches. Candidates should hold a relevant degree and have proven experience in product management within health or wellness sectors.

Qualifications

• Proven experience in product management, preferably in health, wellness, or TCM sectors.
• Fluency in Mandarin, English, and Bahasa Malay is advantageous.

Responsibilities

• Responsible for product conceptualization, planning, and development.
• Collaboration with marketing for product launch and promotional campaigns.
• Monitor stock levels and manage supplier relations.

Skills

Product Management

Sales Strategy

Market Research

Collaboration

Fluency in Mandarin

Fluency in English

Fluency in Bahasa Malay

Education

Degree in Food Technology, Food Science, Nutrition, Dietetics, Biotech, or Chinese Medicine

Job description

Product Manager (TCM) - Product Sales & Promotion, Market Expansion

- Responsible for conceptualizing, planning, and developing traditional Chinese medicine (TCM) consumer products.

- Research market trends, customer needs, and clinic requirements to plan seasonal, themed, or problem-solving products.

- Coordinate with suppliers/OEMs for product sampling, modifications, packaging, and production timelines to ensure quality and timely delivery.

- Oversee product naming, packaging design, and content creation to align with company branding and market appeal.

2. Sales & Promotion Strategy

- Collaborate with the marketing team to create product launch plans, promotional campaigns, and sales initiatives.

- Guide frontline staff with product sales scripts and selling techniques to boost conversion at clinics.

- Plan cross-channel promotions.

- Track sales data and customer feedback to optimize bestsellers and phase out underperforming SKUs.

3. Supply Chain & Cost Management

- Identify and manage high-quality suppliers, ensuring delivery timelines, product consistency, and cost efficiency.

- Set pricing strategies that balance customer affordability and profit margins.

- Monitor stock levels, production schedules, and logistics to avoid stockouts or overstock.

4. Internal Collaboration & Staff Training

- Work closely with operations and marketing teams to implement product sales strategies.

- Conduct regular training for staff to ensure they understand product features and can confidently promote them.

- Gather feedback from frontline and operations teams to improve product features or packaging.

- Set sales targets and breakeven benchmarks for each product.

- Prepare regular sales performance reports and use data to adjust product strategy and marketing rhythm.

- Track key performance indicators such as profit margin, repurchase rate, and customer satisfaction.

Qualifications

Educational Background: Degree in Food Technology, Food Science, Nutrition, Dietetics, Biotech, Chinese Medicine, or related fields.

Experience: Proven experience in product management, preferably within the health, wellness, or TCM sectors.

Language Proficiency: Fluency in Mandarin, English, and Bahasa Malay is advantageous due to the industry’s nature.

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Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What’s your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Healthcare Manager?
• Do you have experience in a sales role?

Tong Xin Tang Healthcare International Sdn Bhd was founded in 2008. Our medical team has been providing professional therapeutic and healthcare services in traditional Chinese medicine. With TCM and traditional herbal medicines as the core of our business, we strive to provide more professionalized medical and wellness services of impeccable quality to meet the needs of the public. Our mission is to develop the health industry.

In response to the increasing awareness of health maintenance and the deterioration of health levels among the public, Tong Xin Tang will continue to lead the industry through our commitment to developing, promoting, and innovating healthcare services, health products, and the wellness club industry.