Product Development Executive

BHH Products; Johor Bahru; On-site; MYR 60,000 - 90,000; Full time

Job summary

A leading herbal retail chain is seeking a Product Development Executive to generate innovative product ideas and conduct market analysis. This role involves significant collaboration with suppliers and various departments to refine products and ensure compliance with regulations. Candidates should have a background in Food Science, proficiency in Mandarin, and a minimum of three years of relevant experience. Come grow with a dynamic company focused on quality and innovation.

Benefits

Company Laptop Provided

Annual Salary Increment based on KPI

Performance Bonuses up to 3 months

Standard Fringe Benefits (EPF, SOCSO, EIS)

Accident Insurance Coverage for Managerial Roles

Qualifications

• Minimum three years of experience in Food-related / Marketing / FMCG.
• Knowledge of Malaysian food regulations and Halal standards.

Responsibilities

• Generate innovative product ideas aligned with overall product strategy.
• Analyze competitor products to gain insights into market trends.
• Ensure product labels comply with food regulations in Malaysia and Singapore.

Skills

Market Trends Understanding

Consumer Behavior Analysis

Collaboration

Proficiency in Mandarin

Education

Diploma / Degree in Food Science / Nutrition

Job description

Special leave (birthday, wedding, calamity) and various allowances.
Annual salary increments and performance bonuses up to 3 months.
Company laptop provided.

The Company

Herbal Farmer is a leading herbal retail chain that delivers high-quality, innovative products that blend tradition with modern health solutions. As a dynamically growing company, we pride ourselves on anticipating market shifts and setting new industry trends with over three decades of expertise in the herbal industry. Our commitment to innovation and unwavering focus on quality has fueled our nationwide expansion, establishing a strong presence in Johor, Klang Valley, Penang, and beyond.

We are an energetic, forward-thinking team that works together to achieve ambitious goals guided by our roadmap. We embrace challenges with boldness, positivity, and an open mind—driving change through creativity and innovation. If you're looking for a high-growth environment filled with learning opportunities, Herbal Farmer is the place for you! Become one of our team members at Herbal Farmer now, we invite self-motivated, results-driven and detail-oriented individuals to be part of our journey towards excellence.

The Role

As a Product Development Executive, you will:

To generate innovative product ideas aligned with our overall product strategy.

To analyze competitor products to gain insights into market trends and consumer preferences.

To work closely with the supplier on product sample improvement and development.

To organize and conduct internal sensory and functionality assessments for new products.

To collaborate with designers and photographers on product packaging design and photoshooting, submitting detailed reports for managing director approval.

To refine and optimize product formulas, packaging, and sensory experiences by leveraging consumer feedback.

To ensure product labels comply with food regulations in both Malaysia and Singapore.

To lead performance reviews for newly launched products, ensuring the continuity of quality, sales performance, and design standards.

To maintain clear and effective communication across purchasing, design, marketing, and retail operation departments.

Skills & Experience

The ideal candidate should possess the following skills and experience:

Minimum three years of experience in Food-related / Marketing / Food Study / FMCG or a similar field.

Possess at least a Diploma / Degree in Food Science / Nutrition or equivalent.

Proficiency in both Mandarin and English (written and verbal). We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.

Strong understanding of market trends and consumer behavior.

Knowledge of Malaysian food regulations, KKM requirements, and Halal certification standards.

Ability to collaborate effectively with cross-functional teams and suppliers.

Location: Eco Business Park 1, Bandar Dato Onn, Johor Bahru.

Last but not least, we offer these to you:

Laptop Provided - you will be entitled to a company-issued laptop.

Standard Fringe Benefits - Birthday Leave, Calamity Leave, Wedding Leave and other standard fringe benefits such as EPF, SOCSO and EIS.

Allowances - Outstation off-in-lieu, Outstation allowance, Medical allowance, Mileage Allowance.

Tier-based Annual Leave - Higher-ranking employees get more leave based on job position.

Up to 3 months Performance Bonus.

Annual Salary Increment - Employees are entitled to annual salary increment based on KPI.

Accident Insurance Coverage - Managerial roles are entitled to accident insurance coverage.

How to Apply
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Unlock job insights

Salary match Number of applicants Skills match

Your application will include the following questions:

What's your expected monthly basic salary? How many years' experience do you have as a Product Development Executive? How would you rate your Mandarin language skills? Do you have experience in a sales role? Which of the following languages are you fluent in?

Retail & Consumer Products 101-1,000 employees

As a dynamically growing company, we pride ourselves on anticipating market shifts and setting new industry trends. With over three decades of expertise in the herbal industry, we continuously innovate, refine, and expand our product offerings to bring the most competitive range to the market. Our commitment to innovation and unwavering focus on quality has fueled our nationwide expansion, establishing a strong presence in Johor, Klang Valley, Penang, and beyond.

As a dynamically growing company, we pride ourselves on anticipating market shifts and setting new industry trends. With over three decades of expertise in the herbal industry, we continuously innovate, refine, and expand our product offerings to bring the most competitive range to the market. Our commitment to innovation and unwavering focus on quality has fueled our nationwide expansion, establishing a strong presence in Johor, Klang Valley, Penang, and beyond.

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What can I earn as a Product Development Executive