Product & Brand Marketing Executive

Zircont Systems; Seberang Perai; On-site; MYR 30,000 - 60,000; Full time

Job summary

An innovative company specializing in e-commerce solutions is seeking a dynamic marketing professional to enhance brand visibility and drive consumer engagement. In this role, you will develop marketing strategies, manage online content, and conduct market research to inform product improvements. You will stay abreast of digital marketing trends and best practices, ensuring the company remains competitive in the online marketplace. Join a forward-thinking team dedicated to delivering exceptional e-commerce services and make a significant impact on the brand's growth and success.

Qualifications

• Experience in digital marketing and brand management.
• Strong analytical skills for market research and consumer insights.

Responsibilities

• Develop and implement marketing strategies to enhance brand awareness.
• Conduct market research and analyze consumer preferences.

Skills

Digital Marketing

Content Creation

Market Research

Social Media Management

Education

Bachelor's Degree in Marketing or related field

Tools

Google Analytics

Social Media Platforms

Job description

Job Responsibilities

1. Develop and drive marketing strategy and brand awareness.
2. Create, maintain, and improve content on the company website, social media, and other channels.
3. Create, maintain, and improve online listings across platforms.
4. Continuously conduct market research about consumer preferences and expand knowledge of our product line.
5. Analyze customers’ reviews, comments, and questions on products and provide recommendations for improvements.
6. Research the competitiveness of products and provide recommendations for innovation and improvements.
7. Conduct quality checks of products.
8. Stay up to date with the latest digital marketing trends, tools, and best practices.
9. Perform any other duties as assigned and required.

Additional Information

This role is within a company that provides e-commerce solutions to FURINNO, an online furniture retailer mainly in the United States. The company offers services in marketing, computer system support, accounting, and multimedia including photography, graphic design, and 3D modeling.