PBTB | Assistant Manager, Product Development & Marketing

Prudential BSN Takaful Berhad; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

Prudential BSN Takaful Berhad in Malaysia is seeking a Product Development & Marketing specialist for bancatakaful partnerships. You will assist end-to-end product development, ensure Shariah compliance, and support data analytics to inform strategy.

You will coordinate with cross-functional teams, banks, and internal stakeholders on implementations, approvals, and campaigns, while monitoring market trends and regulatory changes to keep products competitive and compliant.

Qualifications

• Bachelor's degree in a relevant field related to actuarial science, statistics, mathematics or finance.
• Strong analytical abilities with attention to detail.
• Proficiency in MS Office and familiarity with UAT and system testing.

Responsibilities

• Assist end-to-end development of family takaful products from ideation to go-live.
• Draft product collaterals for internal approval while ensuring Shariah compliance.
• Prepare submission papers for Shariah Committee and GPAC approvals.
• Perform and coordinate UAT for systems and platforms, including test cases and defect tracking.
• Support post-launch activities including PIR and sales monitoring.
• Coordinate with bank partners and internal teams on campaigns and approvals.
• Benchmark market trends to support product ideation and respond to ad-hoc requests.
• Implement regulatory changes from BNM and Group Office affecting documentation.

Education

Bachelor's Degree in Actuarial Science

Statistics

Mathematics

Finance

Related field

Tools

Microsoft Office Suite

Job description

Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

i) To assist end to end product development & marketing for bancatakaful / partnership channels.

ii) To assist in data analytic study and reporting to support the team and management in planning and development of takaful products.

iii) To support the team on matters relating to the strategic product planning, execution and deliver projects as and when defined.

Key Responsibilities

• Support the end-to-end development of family takaful products from ideation to go-live in accordance with PruBSN's product calendar:
  • Draft product collaterals for internal approval (Product Implementation Committee (PIC) and Product Steering Committee (PSC)), while ensuring compliance with Shariah principles, BNM guidelines, and PruBSN's Product Development Policies and Procedures (PDPP).
  • Assist in the preparation of submission papers and supporting documents for product approval by the Shariah Committee (SC) and Group Product Approval Committee (GPAC), ensuring accuracy, completeness, and adherence to the respective committee approval timelines.
  • Perform and coordinate UAT for all applicable systems and platforms, including preparing test cases, business requirements, executing test scenarios, and managing defect tracking through to sign-off.
  • Support post product launch activities, including post-implementation follow-up/enhancement items, post-implementation review (PIR) which includes sales monitoring.
  • Support cross-functional development teams across PIC on implementation of new or enhanced products.
  • Support the management of bank partner / external stakeholders engagement on product related matters, including bank specific approval and renewal processes and documentation, product queries, quotation tool support, and any ad-hoc requests, to ensure timely responses and sustained sales momentum.
  • Support the timely delivery of product campaigns by coordinating between vendors, bank partners, and internal teams on campaign related collaterals, from approval and launch through to post-campaign monitoring.
  • Conduct ongoing competitive benchmarking and market analysis to stay abreast of industry trends and market movements to support product ideation, and respond to ad-hoc requests from bank partners and distribution teams on product competitiveness.
  • Support the implementation of statutory and regulatory changes from BNM and Group Office that impact product documentation.

Technical Knowledge

• Good understanding of Takaful models and Shariah principles as applied to product structuring and familiar with BNM regulatory frameworks.
• Good basics and experience on product rules and system implementation.

Education

Bachelor's Degree in Actuarial Science, Statistics, Mathematics, Finance, or a related field. (Preferred)

Experience

Minimum 3–5 years of experience in product development within the insurance/takaful industry. Experience in bancassurance or bancatakaful is strongly preferred.

Skills

• Excellent analytical skills with strong attention to detail.
• Strong written and verbal communication skills in English and Bahasa Malaysia. Additional language proficiency is encouraged.
• Ability to manage multiple projects simultaneously under tight timelines and work effectively with cross-functional teams.
• Proficiency in Microsoft Office Suite; familiarity with UAT processes and system testing methodologies.
• Strong stakeholder management and cross-functional collaboration skills.

Personal Attributes

Self-motivated, proactive, able to work independently and within a team environment. Adaptable to changing priorities and regulatory landscape.

Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.