Partnership Manager

MR.DIY; Seri Kembangan; On-site; MYR 120,000 - 180,000; Full time

Job summary

MR D.I.Y. is expanding its partnerships team in Malaysia. The role focuses on strategic alliances, co-marketing campaigns, and driving commercial outcomes with brands, banks, and digital payment partners.

The ideal candidate has 5+ years in partnership marketing or business development within retail/FMCG, strong negotiation skills, and deep knowledge of Malaysia’s retail and payments ecosystems. Fluency in English and Bahasa Malaysia is expected.

Qualifications

• Minimum 5 years in Partnership Marketing, Strategic Alliances, Brand Partnerships or Business Development.
• Experience in Retail and FMCG preferred.
• Proven ability to source, negotiate and execute multi-channel campaigns with measurable impact.
• Strong negotiation, contract management and analytical skills.
• In-depth knowledge of Malaysia’s retail landscape and digital payment ecosystems.

Responsibilities

• Proactively identify and pitch long-term partnerships with brands, banks, payment providers and other stakeholders.
• Lead end-to-end cross-brand co-marketing campaigns from strategy to rollout.
• Drive commercial terms to secure co-funding, subsidies, sponsorship and media placement.
• Coordinate with Retail Operations, Visual Merchandising, Procurement, Finance, IT and Legal to ensure campaign success.
• Source exclusive perks for loyalty program members to boost app downloads and engagement.
• Establish KPIs, track performance and deliver post-campaign evaluations.

Skills

Partnership Marketing

Strategic Alliances

Brand Partnerships

Business Development

Negotiation

Contract Management

Analytics

Cross-functional

Digital Payments

Retail/FMCG

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Bachelor's degree in Mass Communications

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Strategic Alliance Development: Proactively identify, pitch, and build long-term partnerships with global and local consumer brands, financial institutions, digital payment providers, telcos, shopping malls and etc.

Co-Marketing Campaign Management: Lead end-to-end execution of cross-brand promotions and co-marketing campaigns from strategy to marketing collateral deployment and launch.

Commercial Negotiation: Drive commercial terms to secure co-funding, promotional subsidies, sponsorship, and external media placement to maximize MR DIY's marketing ROI.

Cross-Functional Alignment: Work seamlessly with internal stakeholders including Retail Operations, Visual Merchandising, Retail Media, Procurement, Finance, IT and Legal to ensure campaigns run smoothly across all channels.

Loyalty Ecosystem Growth: Partner with external brands to source exclusive perks and privileges for members of loyalty program to drive app downloads and member engagement.

Performance & Data Analytics: Establish campaign KPIs, track performance and deliver post-campaign evaluation reports to optimize future partnership investments.

Requirements:

Minimum 5 years in Partnership Marketing, Strategic Alliances, Brand Partnerships, or Business Development, preferably within Retail and FMCG.

Bachelor’s degree in Marketing, Business Administration, Mass Communications, or a related discipline.

Proven ability to source, negotiate, and execute multi-channel partnership campaigns with measurable commercial impact in the Malaysian consumer market.

Strong negotiation, contract management, and analytical skills with a knack for structuring win-win commercial frameworks.

In-depth knowledge of Malaysia’s retail landscape, consumer trends, consumer banking, and digital payment ecosystems.

Professional fluency in English and Bahasa Melayu (written and spoken).

Proficiency in Mandarin is a strong advantage given stakeholder interactions.

Highly resilient, comfortable working in a fast-paced environment, and skilled at prioritizing multiple high-stakes projects simultaneously.

As we continue our rapid expansion across the Klang Valley and other states in Malaysia, we're seeking passionate and qualified Malaysian to join our growing team.

In 2024, we recorded an Employee Satisfaction Score of 91% - a meaningful benchmark that reflects our ongoing commitment to creating a workplace where people thrive.

MR D.I.Y. is a home-grown enterprise with over 1,300 stores across Malaysia and Brunei. The home improvement retailer has dedicated to make a positive difference in the lives of its valued customers by offering convenience at all its stores nationwide and online at mrdiy.com.my

All MR. D.I.Y. stores are managed directly and the retailer often works in collaboration with owners of shopfront properties or owners of malls. MR. D.I.Y. stores offer a wide selection of SKUs across five major categories, namely hardware; household and furnishing; electrical; stationery and sports equipment products; and others (comprising toys, car accessories, jewellery, cosmetics, food and beverage items, as well as health and personal care).

The Company strives to put its customers first by operating an innovative business that is flexible when it comes to providing a wide variety of products, good quality and value-for-money, holding true to the Company’s motto of “Always Low Prices”.