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An innovative firm seeks a Paid Advertising Specialist to drive targeted traffic and lead generation through effective advertising strategies. This role involves analyzing campaign performance, collaborating with creative teams, and staying updated with industry trends. Ideal candidates will have a diploma or degree in marketing or advertising and proven experience in managing successful campaigns across various platforms. Join a dynamic team dedicated to delivering outstanding results in the digital marketing landscape and grow your career in an exciting environment.
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Develop and implement effective paid advertising strategies to drive targeted traffic, lead generation, and conversions.
Study clients’ brands to plan for and develop highly effective advertising campaigns and media plans.
Analyze campaign performance data using various analytical tools and generate comprehensive reports with actionable insights and recommendations.
Study campaign progress before preparing and conducting high-impact presentations during campaign reviews.
Collaborate with the client servicing and creative team to ensure precise campaign execution is performed and all KPIs are met.
Be aware of the clients’ competitive landscape and proactively suggest strategies to help our clients remain at the forefront of their industries.
Stay up to date with the latest trends, best practices, and platform updates in the paid advertising industry.
Qualifications and skills
Diploma or bachelor’s degree in marketing, Advertising, or a related field.
Proven experience in managing successful paid advertising campaigns across multiple platforms, preferably for at least 2-3 years.
Hands-on experience with Search Engine Marketing (SEM), Google Ads, Paid Search, Performance Marketing, Pay-Per-Click (PPC).
Prior experience as Ad Ops/Ad Operations Specialist, Media Buyer/Media Buy Specialist, and Programmatic Specialist is preferred but not required.
Proficient in MS Office and Google tools such as Excel Sheets, Word Documents, and PowerPoint Presentations.
Required Skills: Search Engine Marketing (SEM), Google Ads, Paid Search, Performance Marketing, Pay-Per-Click (PPC), Google Analytics, Google Tag Manager, Facebook Ads Manager.
Candidates with experience managing social media posting and scheduling tasks are preferred.
Benefits and remuneration:
Annual salary review
Performance bonus
Annual & Medical leave
Transport claim
Meal claim
Alternative work-from-home schedule
This role presents an opportunity for anyone looking to extend their experience in the digital industry and grow with our company. Interested candidates, please submit your application to [emailprotected].
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Advertising, Arts & Media 11-50 employees
MediaPlus Digital, Your Partner to Greatness!
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With over 1000 projects completed, our team of web designers, developers, project managers, and digital marketers has delivered outstanding results across various industries.
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