Marketing Specialist

Logicalis GmbH; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading technology solutions provider in Kuala Lumpur is looking for a marketing professional with B2B marketing experience. You will design and execute marketing campaigns, manage events, and track performance to enhance brand awareness. The ideal candidate has strong communication skills and an understanding of digital marketing channels. Join a collaborative environment with exposure to leading technology partners.

Benefits

Exposure to leading technology partners

Training and certification opportunities

Collaborative work environment

Qualifications

• 2+ years of experience in B2B marketing, preferably in IT or technology sector.
• Strong skills in campaign execution with proven results.
• Experience in managing partner marketing or channel programs.
• Solid understanding of digital marketing channels.
• Ability to manage events and create content.
• Excellent communication skills in English.
• Ability to work with multiple stakeholders.

Responsibilities

• Design and execute marketing campaigns to showcase managed services.
• Plan customer events, webinars, and partner roadshows.
• Track performance and optimize marketing activities.
• Build strong relationships with sales teams and partners.
• Manage marketing budgets effectively.
• Create and optimize email marketing campaigns.
• Work with partners on co-marketing initiatives.
• Analyze campaign metrics for improvement.
• Maintain a clean, compliant marketing database.

Skills

B2B marketing experience

Campaign execution skills

Partner marketing experience

Digital marketing knowledge

Event management

Content creation

Communication skills

Stakeholder management

Job description

As Architects of Change , Logicalis' focus is to design, support and execute clients' digital transformation by uniting their vision with their technology expertise and industry insights. The company, through its deep understanding of key IT industry drivers such as security, cloud, data management and IoT, can address customer priorities such as revenue growth and business, operational efficiency, innovation, risk and compliance, data governance and sustainability.

We strengthen our purpose: to design, support, and execute our customers' digital transformation by converging their vision with our technological expertise and knowledge of the industry. The brand refresh underpins both the evolution of Logicalis’ positioning as well as our strategic vision for growth.

In this role, you’ll:

• Design and execute marketing campaigns that showcase our managed services portfolio
• Plan and manage customer events, webinars, and partner roadshows to boost brand awareness and lead generation
• Track campaign performance and optimise marketing activities based on data insights
• Build strong relationships with sales teams and channel partners
• Manage marketing budgets and partner program funds effectively
• Create and optimise email marketing campaigns to nurture leads and engage customers throughout their journey
• Work closely with Microsoft, Cisco, and other partners to create co-marketing initiatives that accelerate business growth
• Conduct A/B testing and analyse campaign performance metrics to continuously improve marketing ROI
• Build and maintain a clean, compliant marketing database to ensure effective targeting and personalisation

What You Bring

• 2+ years of B2B marketing experience, preferably in IT or technology sector
• Strong campaign execution skills with proven results
• Experience in partner marketing or channel programs
• Solid understanding of digital marketing channels
• Event management and content creation capabilities
• Excellent communication skills in English
• Ability to work effectively with multiple stakeholders

We Offer

• Exposure to leading technology partners and their marketing programs
• Training and certification opportunities
• Collaborative work environment

About Us

Logicalis is an international solutions provider of digital services currently accelerating the digital transformation of its 10,000 customers around the world.

Through a globally connected network of specialist hubs, sector-leading experts (in education, financial services, government, healthcare, manufacturing, professional services, retail and telecommunications) and strategic partnerships (including Cisco, Microsoft, HPE, IBM, NetApp, Oracle, ServiceNow, and VMware), Logicalis has more than 6,500 employees focused on understanding customer priorities and enhancing their experience.

AsArchitects of ChangeTM, Logicalis’ focus is to design, support, and execute customers’ digital transformation by bringing together their vision with its technological expertise and industry insights. The company, through its deep knowledge in key IT industry drivers such as Security, Cloud, Data Management and IoT, can address customer priorities such as revenue and business growth, operational efficiency, innovation, risk and compliance, data governance and sustainability.

Logicalis Group, with annual revenues of $ 1.5 billion annually, maintains operations in Europe, North America, Latin America, Asia Pacific and Africa and is part of Datatec Group, which is listed on the Johannesburg Stock Exchange (JSE:DTC), with revenues of more than $ 4.1 Billion.