Marketing Specialist

Marketing Specialist in Kuala Lumpur at Logicalis

As Architects of Change, Logicalis' focus is to design, support and execute clients' digital transformation by uniting their vision with their technology expertise and industry insights. The company, through its deep understanding of key IT industry drivers such as security, cloud, data management and IoT, can address customer priorities such as revenue growth and business, operational efficiency, innovation, risk and compliance, data governance and sustainability.

Based in Kuala Lumpur, you’ll join a dynamic team with growth aspirations and be part of a wider Asia Pacific marketing team. Your campaigns will directly influence our growth in managed services while working alongside global technology leaders like Microsoft and Cisco.

Your Key Focus Areas

In this role, you’ll:

• Design and execute marketing campaigns that showcase our managed services portfolio
• Plan and manage customer events, webinars, and partner roadshows to boost brand awareness and lead generation
• Track campaign performance and optimise marketing activities based on data insights
• Build strong relationships with sales teams and channel partners
• Manage marketing budgets and partner program funds effectively
• Create and optimise email marketing campaigns to nurture leads and engage customers throughout their journey
• Work closely with Microsoft, Cisco, and other partners to create co-marketing initiatives that accelerate business growth
• Conduct A/B testing and analyse campaign performance metrics to continuously improve marketing ROI
• Build and maintain a clean, compliant marketing database to ensure effective targeting and personalisation

What You Bring

• 2+ years of B2B marketing experience, preferably in IT or technology sector
• Strong campaign execution skills with proven results
• Experience in partner marketing or channel programs
• Solid understanding of digital marketing channels
• Event management and content creation capabilities
• Excellent communication skills in English
• Ability to work effectively with multiple stakeholders

We Offer

• Exposure to leading technology partners and their marketing programs
• Training and certification opportunities
• Collaborative work environment

Interested applicants are kindly requested to submit your application with your expected salary and notice period to be considered for the role.

We regret that only shortlisted candidates will be notified.

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