Marketing & PR Officer (Contract)

Auryzen Pte Ltd | Auryzen Technologies Sdn Bhd; Johor Bahru; On-site; MYR 100,000 - 150,000; Full time

Job summary

Auryzen Technologies is looking for a driven Marketing & PR Officer in Johor Bahru to lead the launch marketing efforts for their innovative healthcare app. This role involves campaign execution, user acquisition, and performance monitoring, contributing to transforming healthcare access in Southeast Asia.

Benefits

Opportunity to shape go-to-market strategy

Direct collaboration with the CEO

Meaningful mission in transforming healthcare access

Qualifications

• 2-3 years experience in marketing and PR; fresh graduates may be considered.
• Hands-on experience with digital marketing tools and engagement platforms.

Responsibilities

• Plan and lead the go-to-market (GTM) campaign from August to October 2025.
• Execute multi-channel soft launch campaigns (email, social, WhatsApp, offline).
• Set KPIs, monitor performance, and optimize campaigns in real-time.

Skills

Copywriting

Community Engagement

Campaign Tracking

Tools

Meta Ads

Google Ads

Canva

Mailchimp

Zapier

TikTok

Telegram

WhatsApp Channels

LinkedIn

Job description

Location: Johor Bahru
Type: Contract leading to Permanent Position
Company: Auryzen Technologies Sdn Bhd
Website: www.auryzen.com
(Open to Malaysians only due to regulatory requirements)

About Auryzen

Auryzen aims to be Southeast Asia’s most trusted AI-powered healthcare ecosystem, anchored in Johor Bahru and expanding regionally. We’re on a mission to deliver seamless, cross-border care access through our flagship Auryzen App.

We’re hiring a driven Marketing & PR Officer to lead our soft and official launch marketing efforts during this crucial phase.

Key Responsibilities

Campaign Execution:

• Plan and lead the go-to-market (GTM) campaign from August to October 2025.
• Execute multi-channel soft launch campaigns (email, social, WhatsApp, offline).
• Creative & Content Coordination
• Work with internal teams and freelancers to develop launch assets: posters, ads, landing pages, etc.
• Oversee the production of short videos, infographics, and testimonials.
  

User & Provider Acquisition:

• Launch awareness and sign-up campaigns.
• Manage paid ads, community referral programs, and onboarding funnels.
• Offline Activation (JB)
• Coordinate pop-ups, roadshows, or clinic events during the launch period.
• Work closely with Business Development and Ops teams on on-the-ground execution.
  

Marketing Ops & Analytics:

• Set KPIs, monitor performance, and optimize campaigns in real-time.
• Prepare weekly updates for executive team and board investors.
  

Requirements:

• 2-3 years experience in marketing and PR (startups, healthtech, SaaS, or consumer platforms preferred)
• fresh graduates may be considered depending on their qualifications and skillsets
  

Hands-on experience with:

• Meta/Google Ads, Canva, Mailchimp, Zapier, TikTok, Telegram/WhatsApp Channels, Linkedin
• Strong copywriting, community engagement, and campaign tracking skills
• Comfortable working with lean resources and agile sprints
  

Bonus:

• Experience in Johor/Singapore market
• Bilingual (EN + BM or CN)
• Familiarity with health, wellness, or caregiving sector
  

Why Join Auryzen?

• Shape the go-to-market strategy of a game-changing digital health platform
• Work directly with the CEO and product team
• Contribute to a meaningful mission: transforming healthcare access across Southeast Asia
  

Learn more: www.auryzen.com
Apply: Email your CV & portfolio to [e-mail]