Marketing Manager (Setia City Mall)

Lendlease; Kuala Selangor; On-site; MYR 48,000 - 72,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to lead their marketing team. This role involves conceptualizing and executing integrated marketing campaigns to enhance traffic and revenue for a premier shopping destination. You will be responsible for budget management, public relations, and strategic partnerships, ensuring the mall stands out in a competitive market. This position offers an exciting opportunity to drive impactful marketing initiatives in a vibrant environment. If you are passionate about marketing and thrive in a fast-paced setting, this role is perfect for you.

Benefits

22 days annual leave

Medical coverage

Dental coverage

Inpatient coverage

Qualifications

• 5+ years of experience in marketing, preferably in a shopping mall.
• Strong knowledge of KPIs and marketing techniques.

Responsibilities

• Lead the marketing team and implement integrated campaigns.
• Manage budget, events, promotions, and stakeholder engagement.

Skills

Team Leadership

Marketing Campaign Management

Budget Management

Public Relations

Event Management

Stakeholder Engagement

Education

Degree in Marketing

Related Disciplines

Job description

Setia City Mall is recognized as the largest mall in Shah Alam. Over 300 retailers are spread across 4 levels creating the ultimate destination of choice for shopping, dining, entertainment, and park life in the area.

We are looking for an aspiring Marketing Manager to join our team. Your duties include but are not limited to:

• Lead the marketing team.
• Conceptualise and implement integrated marketing campaigns for the shopping mall to drive traffic and revenue.
• Plan, execute, and manage marketing campaigns and assess against goals (ROI and KPIs).
• Responsible for budgetary control, events, promotions, loyalty programmes, public relations, engaging and onboarding stakeholders, and direct marketing in order to create a strong and unified shopping mall brand that stands out from the competition.
• Conduct post-campaign analysis, budget tracking, monthly reports for internal analysis, and day-to-day campaign monitoring.
• Liaise with internal stakeholders and external agencies to ensure project success and create awareness for the mall's activities.
• Form strategic alliances to source sponsorships, unique event opportunities, and public relations opportunities for the mall.
• Proactively plan and initiate joint collaborations with tenants, as well as garner participation for mall programmes and various Lendlease initiatives to drive sales.
• Plan the department's budget to keep expenses within the approved budget.
• Conduct post-promotional campaign or event reviews to determine the effectiveness of promotions/events in terms of shopper traffic and tenant GTO, and prepare monthly reports for internal analysis.
  
  

Requirements

• Degree in Marketing or related disciplines.
• At least 5 years of working experience in a similar role and work environment, preferably in a shopping mall environment.
• Experience in leading a team.
• Knowledge of KPIs and marketing techniques for event management.
• Ability to work flexible hours, including evenings and weekends.
• Able to work in a fast-paced environment.
  
  

Benefits

• Permanent position.
• 22 days annual leave per year.
• Medical, dental, and inpatient coverage for self and dependants.
  
  

Lendlease is a diverse, flexible, and inclusive employer of choice. We engage, enable, and empower our people. Inclusion sets us all up for success.

If you feel this position is suited to your skills, experience, and career aspirations, please apply on the link.

To find out more about us and to explore all other opportunities visit www.lendlease.com/careers.