Marketing Manager, RSR&GSH

Shangri-La Group; George Town; On-site; MYR 60,000 - 90,000; Full time

Job summary

Shangri-La Rasa Sayang, a premier resort in Penang, seeks a dynamic Marketing Manager to lead marketing efforts. This role involves creating impactful marketing materials, managing advertising strategies, and leveraging digital platforms to enhance brand awareness and boost business performance. A degree in Marketing or Mass Communication and strong digital marketing expertise are essential, along with a passion for innovative marketing practices.

Qualifications

• Minimum 2 years of experience in a similar marketing role.
• Strong understanding of social media strategies and channels.
• Ability to manage multiple priorities in a fast-paced environment.

Responsibilities

• Create marketing assets: photography, videography, digital and print collaterals.
• Manage advertising plans and boost business performance.
• Ensure brand consistency across all marketing channels.

Skills

Strong communications skills

Digital marketing knowledge

Creativity

Analytical capabilities

Project management skills

Education

Degree in Marketing or Mass Communication

Tools

Digital marketing tools and platforms

Design and editing platforms

Job description

Shangri-La Rasa Sayang, Penang

Shangri-La Rasa Sayang, Penang is one of the most luxurious resorts in Asia and the world. As a premier deluxe resort with a proud tradition in providing gracious Malaysian hospitality to the world, we are inviting dynamic individuals to join one of the region's most exclusive holiday gateways.

We are in search of energetic, vibrant and multi skilled individuals who are able to meet the ever-changing challenges and contribute towards the success of the resort. It takes a very special kind of person to work at Shangri-La. Someone with an eye for detail, the skills to perform and a passion to delight.

We are looking for Marketing Manager to join our team!

• This is a Clustered postion for Shangri-La Rasa Sayang, Penang & Shangri-La Golden Sands, Penang.
  
  

Core Responsibilities

As our Marketing Manager, we rely on you to:

• Create marketing assets, including photography, videography, digital and print collaterals, guest communication materials and respond to public reviews and comments on key platforms
• Develop and manage advertising plans, creative development across digital platforms, anticipate market trends, and boost business performance.
• Elevate the performance of digital campaigns, drive conversion, and achieve resort business goals by providing valuable contributions to owned/earned, organic/paid targeted efforts.
• Uphold brand consistency, ensuring alignment across all marketing assets, channels and customer touchpoints. Maintain information on owned and external channels, ensuring up-to-date content, and deploy website enhancements as needed.
• Management and production of shoots for successful campaigns, from photography and videography, encompassing professional and in-house content.
• Responsible for the creation of compelling and meaningful messaging and copy across marketing channels to contribute to a strong overall performance.
• Idea generation and identify partnerships to drive results and boost brand awareness for the resort.
• Support resort-wide business priorities and HQ/regional-led projects
  
  

We Are Looking For Someone Who

• Degree in Marketing, Mass Communication or equivalent with a minimum 2 years of experience in a similar marketing role with strong digital marketing knowledge and expertise, preferably in hospitality or travel industries
• Strong communications skills – verbal, written, analytical skills, content creation, and public relations skills.
• Proficiency in digital marketing tools and platforms.
• Creative, proactive, and results-driven with strong analytical capabilities
• Good understanding of digital marketing, particularly social media strategies and channels
• Experience with design and editing platforms
• A genuine passion for marketing, social media, and PR. Eager to explore and embrace new digital trends to ensure the hotel stays ahead in adopting the latest technological advancements.
• Excellent project and time management skills, capable of handling multiple priorities in fast-paced environment
• Keen interest in emerging marketing trends, consumer insights and industry developments
• Has strong interpersonal & communication skill.
• Continuously looks for ways to develop themselves as well as others
• Ability to manage multiple priorities in fast-paced environment, work collaboratively with cross-functional teams, and ensure high quality deliverables with high attention to detail
• Due to work permit restrictions, only citizens of Malaysia and Permanent Residents of Malaysia shall be considered.
  
  

If you are the right person, what are you waiting for? Click the apply button now!

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