Marketing Manager

Joltic Sdn Bhd; Kuala Lumpur; On-site; MYR 60,000 - 96,000; Full time

Job summary

A leading company in Malaysia is seeking a Marketing Manager to define and execute its marketing strategy. The role involves overseeing marketing campaigns, managing social media initiatives, and analyzing performance metrics. The ideal candidate will have strong communication skills and a background in marketing, with at least 3 years of experience.

Qualifications

• 3+ years' experience in marketing.
• Ability to multi-task and meet deadlines.
• Strong verbal and written communication skills.

Responsibilities

• Define and execute the marketing and communication activities.
• Lead and track marketing campaigns to generate leads.
• Manage social media strategy and advertising campaigns.

Skills

Communication

Organizational Skills

Project Management

Multitasking

Education

Bachelor's degree or equivalent experience

Job description

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.

Responsibilities

• Define and execute the marketing and communication activities according to our marketing plan
• Coordinate all marketing activities to generate leads
• Collaborate with other teams to promote offerings
• Inform clients and prospects of products and services through creative marketing strategies
• Track performance of all marketing campaigns

(1) Social Media Management (Strategy & Execution)

• Develop and implement a comprehensive social media strategy across platforms such as Instagram, Facebook, TikTok, and other relevant channels.
• Manage a content calendar to ensure consistent posting across platforms
• Implement social media advertising campaigns to reach target audiences.
• Analyze and report on campaign performance

(2) Event Planning, Execution & Management

• Oversee the planning, execution, and evaluation of all below-the-line (BTL) events
• Prepare detailed reports post-event, highlighting successes, areas for improvement, and recommendations for future events.
• Work closely with clients to ensure to align on campaign objectives and ensure smooth implementation.

(3) Analytics, Reporting & Budget Management:

• Monitor key performance indicators (KPIs) for digital marketing campaigns and use data-driven insights to make informed decisions.
• Prepare regular reports on campaign performance and recommend improvements.
• Manage the digital marketing budget effectively, allocating resources to maximize ROI.

Qualifications

• Bachelor's degree or equivalent experience
• 3+ years' experience in marketing
• Ability to multi-task
• Strong verbal, written, and organizational skills
• Good organizational and project management skills with the ability to multitask and meet deadlines.