Marketing Executive/F&B Industry/5 Days Work

Lavender Confectionery & Bakery; Johor Bahru; On-site; MYR 100,000 - 150,000; Full time

Job summary

An established industry player in the culinary field is seeking a Marketing Executive to join their dynamic team. This role involves designing captivating marketing materials, managing product presentations, and executing engaging promotional campaigns. With a focus on creativity and innovation, you'll collaborate with various internal teams to align marketing strategies with business objectives. If you have a passion for food and a knack for creating compelling content, this opportunity offers a chance to make a significant impact in a beloved brand that values quality and craftsmanship.

Benefits

Flexible Working Hours

Employee Discounts

Health Insurance

Creative Work Environment

Professional Development Opportunities

Qualifications

• At least 2 years of related experience in marketing or content creation.
• Strong proficiency in editing software and creative content development.

Responsibilities

• Design and develop marketing collaterals and social media graphics.
• Plan and execute promotional campaigns to drive brand growth.
• Manage product listings and monitor brand reputation on social media.

Skills

Adobe Illustrator

Adobe Photoshop

Capcut

Social Media Management

Creative Content Creation

Education

Bachelor's Degree in Arts

Bachelor's Degree in Media Studies

Bachelor's Degree in Mass Communication

Bachelor's Degree in Marketing

Bachelor's Degree in Film and Animation

Tools

Social Media Platforms

Job description

• Design and develop marketing collaterals, social media graphics, posters, banners, packaging, and in-store displays.
• Manage product photoshoots to support product presentation and brand identity.
• Set up and manage product listings, banners, and promotional content on the website.
• Plan & execute engaging promotional campaigns to drive brand growth and achieve marketing objectives.
• Work closely with internal teams, including design, sales, and customer service, to align marketing efforts with business objectives.
• Monitor brand reputation and respond to customer inquiries, feedback, and complaints on social media.

Job Requirements:

• Bachelor's Degree in Arts, Media Studies, Mass Communication, Marketing, Film and Animation, or a related field. Alternatively, if submitted photos/videos match company-related content, relevant experience in F&B would be an added advantage.
• Candidates with at least 2 years of related experience are preferred.
• Proficiency in using editing software such as Adobe Illustrator, Adobe Photoshop, Capcut, or similar equivalent software.
• Creative mindset and a passion for innovative content creation.
• Demonstrated knowledge and understanding of various multimedia platforms such as Facebook, Instagram, YouTube, TikTok, XHS, etc.

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Your application will include the following questions:

What's your expected monthly basic salary? How many years' experience do you have as a marketing executive? Which of the following languages are you fluent in?

Lavender started as a bakery and pâtisserie inspired by the pleasant scent and beauty of the Lavandula plant. We have since included several dining concepts; self-service L.café, casual L.bistro and restaurant L.table.

Like many privately-owned companies that are proud of their time-honoured traditions and highly crafted products, we are one family-owned company that has our lives dedicated to our products. From gourmet burgers to natural-yeast starter breads, copper-cooked jams to no-filler sausages, our products are homemade from scratch using the most natural and wholesome ingredients with no added preservatives and/or additives.

We work closely with our purveyors and chefs daily to ensure our food integrity are not compromised and artisan culinary techniques are preserved.

Food is our forte as we test and refine every recipe till it is crafted and styled to perfection. We believe unadulterated food prepared thoughtfully honour quality ingredients and the people behind them.

We prefer hard work, passion and care rather than high margins and hard marketing. In other words, we believe hype is nothing, substance is everything. We would much rather focus on what really matters:our products, our people and our customers.

With modern technology and a constant push for creativity and innovation, it is our hope you have a feast for your eyes and a pleasant surprise every time you step into any of our shops and bite into one of our many creations.

After all, happiness is a best dish shared!

When your heart beats a little faster, you have enjoyed the Lavender experience.

Lavender started as a bakery and pâtisserie inspired by the pleasant scent and beauty of the Lavandula plant. We have since included several dining concepts; self-service L.café, casual L.bistro and restaurant L.table.

Like many privately-owned companies that are proud of their time-honoured traditions and highly crafted products, we are one family-owned company that has our lives dedicated to our products. From gourmet burgers to natural-yeast starter breads, copper-cooked jams to no-filler sausages, our products are homemade from scratch using the most natural and wholesome ingredients with no added preservatives and/or additives.

We work closely with our purveyors and chefs daily to ensure our food integrity are not compromised and artisan culinary techniques are preserved.

Food is our forte as we test and refine every recipe till it is crafted and styled to perfection. We believe unadulterated food prepared thoughtfully honour quality ingredients and the people behind them.

We prefer hard work, passion and care rather than high margins and hard marketing. In other words, we believe hype is nothing, substance is everything. We would much rather focus on what really matters:our products, our people and our customers.

With modern technology and a constant push for creativity and innovation, it is our hope you have a feast for your eyes and a pleasant surprise every time you step into any of our shops and bite into one of our many creations.

After all, happiness is a best dish shared!

When your heart beats a little faster, you have enjoyed the Lavender experience.

What can I earn as a Marketing Executive