Marketing Executive

SmartHire by SEEK; Selangor; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Profit sharing

Retirement benefits

Medical & dental coverage

Team activities

Job summary

KRAIBURG TPE TECHNOLOGY (M) SDN BHD is seeking a Marketing Executive to lead APAC social media, content, and regional campaigns. The role focuses on digital analytics, cross-border collaboration, and ensuring brand governance across markets.

You will collaborate with vendors and internal teams, develop compelling campaigns, and contribute to growth in visibility and lead generation while aligning with regulatory requirements. This role offers a competitive package and growth opportunities.

Qualifications

• A degree in Marketing, Digital Marketing, Business Communication, or related discipline.
• Minimum 3 years regional digital and event marketing experience within B2B manufacturing, plastics/polymers, industrial, or technology sectors.
• Strong Mandarin proficiency (written and spoken).
• Experience with social media, SEO, AI GEO, AI-powered search, content marketing, and digital analytics.
• Proficient in English and Chinese for cross-border collaboration.

Responsibilities

• Social Media Strategy — Propose and execute innovative methods to optimise targeted social channels and support APAC lead generation.
• Content Creation & Execution — Develop compelling social media communications and promotional content for campaigns across APAC.
• Channel Management — Maintain and streamline social media channels, ensure timely and effective content delivery.
• Brand & Compliance Governance — Align content with brand guidelines and regional regulatory requirements.
• Analytics & Reporting — Track and report social metrics, campaign performance, and market insights.
• Stakeholder Collaboration — Work with internal/external stakeholders to plan campaigns and drive results.
• Marketing Support — Provide broad support across marketing activities and adapt to additional assignments.

Skills

Social Media Strategy

Content Creation

Analytics & Reporting

Channel Management

Mandarin Proficiency

Regional Digital Marketing

Adaptability & Resilience

Analytical Thinking

Digital Trends Awareness

English & Chinese Proficiency

Education

Marketing degree or related

Tools

SEO tools

AI search tools

Digital analytics platforms

Job description

Our client KRAIBURG TPE TECHNOLOGY (M) SDN BHDis seeking a Marketing Executive to join their team!

If you are a digitally savvy marketing professional with a passion for regional campaigns and emerging technologies, this is the opportunity you have been waiting for. This APAC-facing role puts you at the heart of social media strategy, digital analytics, and cross-border collaboration, offering real scope to make a measurable impact on brand visibility and business growth. With a competitive salary, generous benefits, and a culture that invests in its people, this is a role where ambition and creativity are genuinely rewarded.

What you'll be doing?

• Social Media Strategy — Prepare and propose innovative methods and solutions to optimise targeted social media channels, drive meaningful engagement, and support lead generation across the APAC region.


• Content Creation & Execution — Develop and execute compelling social media communications and promotional content designed to achieve marketing campaign objectives throughout the APAC region.


• Channel Management — Maintain and streamline the functionality of all targeted social media channels, ensuring content is communicated and displayed effectively and delivered in a timely manner.


• Brand & Compliance Governance — Manage communication content and channel setup to ensure full alignment with brand guidelines, as well as regional legal and regulatory requirements.


• Analytics & Reporting — Track, monitor, and present accurate and up-to-date social media analytics, campaign performance reports, and relevant market trend and competitor insights to inform strategic decision-making.


• Stakeholder Collaboration — Work closely with internal and external stakeholders to plan and execute social media and online marketing campaigns that deliver results.


• Marketing Support — Provide broad support across all marketing-related activities and contribute to additional assignments as they arise, demonstrating flexibility and a team-first mindset.

Who are they looking for?

• Educational Background — A degree in Marketing, Digital Marketing, Business Communication, or a related discipline provides the right foundation for this role.


• Regional Digital Marketing Experience — A minimum of 3 years of experience in regional digital and event marketing within B2B manufacturing, plastics and polymers, industrial, or technology sectors is highly valued.


• Digital Marketing Expertise — Strong hands-on experience in regional and China digital marketing is important, encompassing social media, SEO, AI Search Optimisation (AI GEO), AI‑powered search, content marketing, and digital analytics.


• Mandarin Proficiency — Proficiency in Mandarin, both written and spoken, is essential for this role, as it involves regular collaboration with vendors and counterparts based in China where Mandarin is the primary working language.


• Adaptability & Resilience — A flexible approach to work and the ability to perform confidently under pressure and meet tight deadlines are qualities that will serve well in this fast-paced regional environment.


• Analytical Thinking — Strong analytical and reporting skills, with the ability to interpret campaign performance data and translate it into clear, actionable insights, are key to succeeding in this position.


• Digital Trends Awareness — A genuine interest in and good understanding of emerging trends and technologies in B2B digital marketing will be a meaningful advantage.


• Language – Proficient in Chinese and English

Why you should consider this opportunity?

Our client offers an attractive remuneration package and other benefits, such as:

• Performance & Recognition Rewards — A comprehensive rewards structure that includes annual salary increments, performance bonuses, employee profit sharing, long-service awards, and retirement benefits that recognise and celebrate your contributions.


• Medical & Insurance Coverage — Upon confirmation, full medical, dental, optical, and group insurance coverage is provided to support your health and wellbeing.


• Engagement & Culture — Regular monthly and annual company activities that foster a vibrant, connected, and inclusive workplace culture.