Reports to : Assistant Head of Marketing & Chief Marketing Officer
Locations : Sri Petaling, Kuala Lumpur.
About the Role
Lemonfridge Studio is seeking a creative, proactive, and detail-oriented Marketing Executive to support our branding, marketing, and business development efforts across Singapore and Malaysia.
This role combines creative design with marketing execution. You will be responsible for producing high-quality visual content, maintaining brand consistency, supporting marketing campaigns, managing digital assets, and coordinating initiatives that strengthen the company's brand presence and industry recognition.
Key Responsibilities
Creative Design & Brand Management
- Design engaging visual content for digital and print marketing materials, including social media posts, Stories, Reels covers, presentation materials, brochures, and promotional assets.
- Develop visual concepts and storyboards for social media and marketing campaigns in collaboration with the Video Production team.
- Create and maintain brand assets, design templates, and marketing collateral to ensure consistency across all customer touchpoints.
- Support brand development initiatives, including brand refreshes, visual identity enhancements, and rebranding projects.
Marketing & Content Support
- Assist in planning and executing marketing campaigns across digital platforms.
- Work closely with the Marketing team to develop creative content that supports business objectives and campaign goals.
- Coordinate the production of marketing materials, ensuring timely delivery and brand consistency.
- Stay up to date with design, branding, and digital marketing trends, recommending creative ideas and improvements.
Business Development & Presentation Design
- Design and enhance professional presentation decks, client proposals, capability statements, and sales materials.
- Produce visually compelling presentation materials that effectively communicate the company's services and value proposition.
- Support the Business Development team by preparing creative assets for client meetings, pitches, and marketing initiatives.
Digital Content & Creative Operations
- Manage and update project portfolios and content across the Singapore and Malaysia websites.
- Organise and maintain the company's digital asset library, ensuring creative files are well-structured and easily accessible.
- Support internal creative teams with image sourcing, asset preparation, and other creative requests as required.
Industry Awards & Brand Recognition
- Research and recommend suitable industry awards and design competitions for project submissions, including SIDA, IDEA, ADA Awards, DOTY, and other relevant programmes.
- Coordinate the end-to-end award submission process, including project shortlisting, documentation, asset preparation, timeline management, and submission requirements.
- Liaise with internal stakeholders and external organisers to ensure successful and timely submissions.
Job Requirements
- Diploma or Bachelor's Degree in Graphic Design, Visual Communication, Marketing, Multimedia, Branding, or a related discipline.
- Minimum 2–4 years of experience in graphic design, branding, creative marketing, or a similar role.
- Strong portfolio showcasing branding, digital content, presentation design, and marketing collateral.
- Proficient in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
- Good understanding of branding, typography, layout, colour theory, and visual storytelling.
- Familiarity with social media platforms and digital content creation.
- Basic knowledge of website content management systems (e.g. WordPress) is an advantage.
- Strong project management and organisational skills with the ability to manage multiple deadlines.
- Excellent communication skills and the ability to collaborate effectively across teams.
- Creative, self-motivated, detail-oriented, and eager to contribute innovative ideas.