Marketing cum CRM Executive

Nexaura; Seberang Perai; On-site; MYR 30,000 - 50,000; Full time

Job summary

Join a dynamic and innovative firm as a Marketing cum CRM Executive, where creativity meets data-driven strategies! In this exciting role, you will lead digital campaigns, craft engaging content, and manage customer relationships. Collaborate with a young, friendly team that values your contributions and offers a fun work environment. Enjoy various benefits, including medical and fitness memberships, as you grow your career in a supportive atmosphere. If you're passionate about marketing trends and eager to make an impact, this opportunity is perfect for you!

Benefits

Medical Benefits

Dental Benefits

Optical Benefits

Health Screenings

Fitness Memberships

Team Buildings

Annual Dinners

Long Service Awards

Best Employee Awards

Qualifications

• 1-2 years of experience in digital marketing or customer engagement roles.
• Proficiency in Mandarin and English with excellent communication skills.

Responsibilities

• Develop and implement digital marketing strategies across multiple channels.
• Monitor and analyze campaign performance using various tools.

Skills

Digital Marketing

Customer Relationship Management (CRM)

SEO/SEM

Content Creation

Data Analysis

Communication Skills

Time Management

Problem-Solving

Education

Diploma in Mass Communication

Degree in Marketing

Degree in Business

Tools

Meta Ads

Google Analytics

Microsoft Excel

Job description

Are you both creative and data-driven? We’re looking for a Marketing cum CRM Executive to lead digital campaigns, craft engaging content, and manage customer relationships. You’ll develop strategies across social media, SEO/SEM, email, and ads—while also using CRM tools to drive customer loyalty and reduce churn. If you’re eager to grow, stay on top of marketing trends, and love blending creativity with performance data, we want to hear from you!

You will play an important role to:

1. Develop and implement digital marketing strategies across social media, SEO/SEM, email, and paid advertising.
2. Create engaging content (ads, emails, social posts) aligned with brand voice.
3. Utilize analytical and data-driven decision-making skills to interpret and leverage marketing insights.
4. Research & stay updated with the latest performance marketing and industry trends, techniques, tools, and traffic sources to optimize strategies.
5. Monitor and analyze campaign performance using tools like Meta Ads and Google Analytics.
6. Identify trends and patterns to enhance customer lifecycle strategies.
7. Monitor customer churn rates and develop strategies to reduce attrition.
8. Develop and implement CRM campaigns to engage, retain, and grow the customer base.
9. Manage customer segmentation and personalization for targeted communication.
10. Perform ad-hoc tasks as assigned by the supervisor.

To be successful in this role, you will need to have:

1. A Diploma or Degree in Mass Communication, Marketing, Business, or a related field.
2. Fresh graduates are encouraged to apply.
3. 1-2 years of experience in digital marketing or customer engagement roles is an advantage.
4. Proficiency in Mandarin and English, with excellent communication skills.
5. Strong communication, organization, and attention to detail.
6. A positive attitude and willingness to learn.
7. Ability to multitask and perform under tight deadlines.
8. Good time management skills, responsibility, and discipline.
9. Strong problem-solving abilities and a data-driven mindset.
10. Comfortable with Microsoft Excel and basic reporting tasks.

Why Join Us?

We believe work should be rewarding AND fun! Enjoy team buildings, epic annual dinners, and celebrations with a young, friendly team that feels like family. We offer various leave types, toll & parking benefits, medical, dental, optical benefits, health screenings, and fitness memberships to keep you in top shape!

We recognize your hard work and loyalty with Long Service Awards & Best Employee Awards—because you deserve it! Join us and grow in a place where your efforts truly matter!

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Your application will include the following questions:

• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Customer Relationship Management Executive?
• Which of the following Microsoft Office products are you experienced with?
• How many years of digital marketing experience do you have?

Nexaura

Nexaura was established with the mission of empowering businesses, industries, and organizations with innovative solutions tailored to their needs. Our expertise includes consultancy services focusing on budgetary, costing, marketing, advertising, organizational efficiency, and overall business management. Through strategic advisory and operational support, we aim to contribute to our clients' growth and success, upholding values of innovation, empowerment, and delivery.

What can I earn as a Customer Relationship Management Executive?