Marketing Communications Executive

VHR Consultancy; Selangor; On-site; MYR 150,000 - 200,000; Full time

Job summary

A forward-thinking consultancy in Malaysia is looking for a proactive Marcom Executive to enhance engagement within their online community. You will play a crucial role in converting leads generated from ad campaigns into loyal clientele while employing your digital marketing skills across various platforms. This position offers an exciting opportunity for individuals passionate about community management and social media interaction.

Qualifications

• 1-2 years working experience in related field.
• Familiarity with platforms like LinkedIn, TikTok, Rednote.
• Ability to work independently and manage time effectively.

Responsibilities

• Engage with followers across all social media platforms.
• Monitor conversations and sentiment around the brand.
• Track and report on engagement metrics and lead conversion outcomes.

Skills

Social media engagement

Community management

Digital marketing

Communication skills

Adaptability

Education

Bachelor's Degree in related field

Tools

CRM systems

Rednote ads

TikTok ads

Google Ads

Job description

We are seeking a proactive and digitally savvy Marcom Executive to manage and grow our online community. You will engage with followers across social media platforms, foster meaningful conversations, and play a key role in converting leads generated through online ad campaigns into loyal customers or clients.

Key Responsibilities:

• Engage with followers across all social media platforms (comments, messages, mentions).
• Build strong relationships with our online community to increase brand trust and loyalty.
• Monitor conversations and sentiment around the brand; respond quickly and appropriately.
• Work closely with the social media team to understand ongoing ad campaigns and optimize lead engagement.
• Follow up on leads from paid campaigns via direct messaging, comments, or CRM tools.
• Plan and organize offline events and classes.
• Track and report on engagement metrics, community sentiment, and lead conversion outcomes.
• Provide feedback from the community to the content and marketing teams for continuous improvement.
• Stay up to date on industry trends, competitor activity, and platform algorithm changes.

Requirements:

• Possess a Bachelor's Degree in related field.
• With 1-2 years working experience in related field.
• Passionate in social media engagement, community management, or digital marketing.
• Good communication skills (written and verbal) and a customer-first mindset.
• Familiarity with platforms like LinkedIn, TikTok, Rednote etc.
• Experience working with paid social campaigns and tools like Rednote ads, TikTok ads or Google Ads.
• Basic knowledge of lead tracking or CRM systems.
• Ability to work independently, prioritize tasks, and manage time effectively.
• Positive attitude, adaptability, and a passion for building communities.
• Willing to work in Sunway and Puchong.

* Only shortlisted candidates will be contacted.