Market Intelligence Analyst

Keysight Technologies; George Town; On-site; MYR 80,000 - 110,000; Full time

Job summary

A leading technology firm in Penang is seeking a Market Intelligence Analyst to provide critical market insights for decision-making. The ideal candidate should have at least a Bachelor's or Master's degree in Engineering and a minimum of 6 years of experience in competitive intelligence analysis. This role involves monitoring market trends and developing databases to support strategic initiatives.

Qualifications

• Minimum 6 years working experience in related field.
• Good understanding of Test and Measurement (T&M) products is preferred.
• Excellent work ethic and ability to work independently.

Responsibilities

• Provide critical market intelligence for decision making.
• Monitor market trends and potential opportunities.
• Develop and maintain database of market indicators.

Skills

Research skills

Competitive-intelligence analysis

Forecasting

Writing and editing skills

Team player

Education

Bachelor’s or Master’s degree in Engineering

Tools

Microsoft PowerPoint

Microsoft Excel

Job description

Overview

Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.

Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

Job Title: Market Intelligence Analyst

Responsibilities

• Provide critical market Intelligence for decision making purposes
• Able to effectively estimate the product demand, market growth, and market trends based on key indicators in the respective markets/industries
• Monitor market trends and potential opportunities
• Collect and use relevant quantitative and qualitative data for the target market
• Establish and implement processes to collect, analyze, and disseminate market information
• Maintain market intelligence analysis (competitors and customers), and implement effective processes to keep them up to date and accurate
• Develop and maintain a database of market indicators, sales results, annual market size, and detailed competitors volume size
• Develop and maintain a database of competitors' information and assessment of competitors profile
• Collect relevant and timely competitive intelligence information through a range of sources (internal and external to the company) for specific business needs
• Study and estimate the nature and likely success of a potential strategy changes available to a competitor
• Predict competitor’s probable responses to important strategic moves
• Understand competitors’ potential reactions to changes in key industry and environmental factors
• Provide qualitative market/competitor analysis and benchmarking
• Analyze and track market segment trends, growth forecasts, and market Indicators, and communicate to the relevant stakeholders
  
  

Qualifications

• Bachelor’s or Master’s degree in Engineering with minimum 6 years working experience in related field
• Strong competency in research, competitive-intelligence analysis and forecasting, or related experience
• Good understanding of Test and Measurement (T&M) products is preferred
• Excellent writing and editing skills set
• Knowledge of business process terminology
• Proficient in Microsoft PowerPoint and Excel
• Keen reader, researcher, and problem solver
• Excellent work ethic, ability to work independently with minimal supervision, and a good team player
  
  

Careers Privacy Statement***Keysight is an Equal Opportunity Employer.***